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Mohammad G. Nejad
Mohammad G. Nejad
Associate Professor of Marketing, Fordham University
Verified email at fordham.edu - Homepage
Title
Cited by
Cited by
Year
Innovation in hospitality and tourism industries
A Bilgihan, M Nejad
Journal of Hospitality and Tourism Technology 6 (3), 2015
1542015
Influentials and influence mechanisms in new product diffusion: an integrative review
MG Nejad, DL Sherrell, E Babakus
Journal of Marketing Theory and Practice 22 (2), 185-208, 2014
1412014
Alternative supply chain production–sales policies for new product diffusion: An agent-based modeling and simulation approach
M Amini, T Wakolbinger, M Racer, MG Nejad
European journal of operational research 216 (2), 301-311, 2012
1372012
Research on financial services innovations: A quantitative review and future research directions
M Nejad
International Journal of Bank Marketing 34 (7), 1042-1068, 2016
522016
Success factors in product seeding: The role of homophily
MG Nejad, M Amini, E Babakus
Journal of Retailing 91 (1), 68-88, 2015
502015
Subjective and objective financial literacy, opinion leadership, and the use of retail banking services
MG Nejad, K Javid
International Journal of Bank Marketing 36 (4), 784-804, 2018
492018
Pricing financial services innovations
MG Nejad, H Estelami
Journal of Financial Services Marketing 17, 120-134, 2012
422012
Research on financial innovations: an interdisciplinary review
MG Nejad
International Journal of Bank Marketing 40 (3), 578-612, 2022
332022
The profit impact of revenue heterogeneity and assortativity in the presence of negative word-of-mouth
MG Nejad, M Amini, DL Sherrell
International Journal of Research in Marketing, 2015
332015
A framework for sustainable service system configuration: Exploring value paradoxes with examples from the hospitality industry
ACR Van Riel, JJ Zhang, LP McGinnis, MG Nejad, M Bujisic, PA Phillips
Journal of Service Management 30 (3), 349-368, 2019
312019
An intersectional approach to evaluating consumer financial literacy
MG Nejad, G O’Connor
Journal of Financial Services Marketing 21, 308-324, 2016
202016
The impact of cognitive style, entrepreneurial attitudes and gender on competitive price responses
H Estelami, MG Nejad
Journal of Product & Brand Management 26 (7), 759-770, 2017
182017
Optimal pricing for the growth of innovations with direct network externalities: an agent‐based approach
MG Nejad
Journal of Product & Brand Management 22 (2), 180-190, 2013
132013
Optimal introductory pricing for new financial services
MG Nejad, S Kabadayi
Journal of Financial Services Marketing 21, 34-50, 2016
112016
Is share of wallet exclusively about making customers happy or having more customers? Exploring the relationship between satisfaction and double jeopardy
A Buoye, Y Komarova Loureiro, S Kabadayi, MG Nejad, TL Keiningham, ...
Journal of Service Management 27 (4), 434-459, 2016
102016
On the contributions and the validation of an agent-based simulation model of innovation diffusion
MG Nejad
European Journal of Marketing 50 (3/4), 647-657, 2016
102016
The role of influentials in the diffusion of new products
M Ghoreishi Nejad
University of Memphis, 2011
82011
Alternative measures of price perceptions: implications for service evaluation models
MG Nejad, RD Evans Jr, E Babakus
Services Marketing Quarterly 30 (4), 397-417, 2009
82009
Challenges and opportunities for innovation in financial services
MG Nejad
International Journal of Bank Marketing 34 (1), 2-8, 2016
72016
Innovation in hospitality and tourism industry
A Bilghan, M Nejad
Journal of Hospitality and Tourism Technology 6 (3), 1-30, 2015
72015
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