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William B. Locander, Ph.D.
William B. Locander, Ph.D.
Department Chair, Marketing & Analytics
Verified email at latech.edu - Homepage
Title
Cited by
Cited by
Year
Putting consumer experience back into consumer research: The philosophy and method of existential-phenomenology
CJ Thompson, WB Locander, HR Pollio
Journal of consumer research 16 (2), 133-146, 1989
25821989
Putting consumer experience back into consumer research: The philosophy and method of existential-phenomenology
CJ Thompson, WB Locander, HR Pollio
Journal of consumer research 16 (2), 133-146, 1989
25821989
Improving interview method and questionnaire design: Response effects to threatening questions in survey research
NM Bradburn, S Sudman, E Blair, W Locander, C Miles, E Singer, ...
Jossey-Bass, 1979
16321979
The lived meaning of free choice: An existential-phenomenological description of everyday consumer experiences of contemporary married women
CJ Thompson, WB Locander, HR Pollio
Journal of consumer research 17 (3), 346-361, 1990
8871990
The lived meaning of free choice: An existential-phenomenological description of everyday consumer experiences of contemporary married women
CJ Thompson, WB Locander, HR Pollio
Journal of consumer research 17 (3), 346-361, 1990
8871990
The spoken and the unspoken: a hermeneutic approach to understanding the cultural viewpoints that underlie consumers' expressed meanings
CJ Thompson, HR Pollio, WB Locander
Journal of Consumer Research 21 (3), 432-452, 1994
7831994
Effects of ethical climate and supervisory trust on salesperson’s job attitudes and intentions to quit
JP Mulki, F Jaramillo, WB Locander
Journal of Personal Selling & Sales Management 26 (1), 19-26, 2006
5802006
Effect of ethical climate on turnover intention: Linking attitudinal-and stress theory
JP Mulki, JF Jaramillo, WB Locander
Journal of business ethics 78, 559-574, 2008
5692008
Emotional exhaustion and organizational deviance: Can the right job and a leader's style make a difference?
JP Mulki, F Jaramillo, WB Locander
Journal of Business Research 59 (12), 1222-1230, 2006
4092006
An investigation of interview method, threat and response distortion
W Locander, S Sudman, N Bradburn
Journal of the American Statistical Association 71 (354), 269-275, 1976
4011976
Critical role of leadership on ethical climate and salesperson behaviors
JP Mulki, JF Jaramillo, WB Locander
Journal of Business Ethics 86, 125-141, 2009
3452009
New directions in sales leadership research
TN Ingram, RW LaForge, WB Locander, SB MacKenzie, PM Podsakoff
Journal of Personal Selling & Sales Management 25 (2), 137-154, 2005
2352005
New directions in sales leadership research
TN Ingram, RW LaForge, WB Locander, SB MacKenzie, PM Podsakoff
Journal of Personal Selling & Sales Management 25 (2), 137-154, 2005
2352005
New directions in sales leadership research
TN Ingram, RW LaForge, WB Locander, SB MacKenzie, PM Podsakoff
Journal of Personal Selling & Sales Management 25 (2), 137-154, 2005
2352005
Market-driving organizations: A framework
FA Carrillat, F Jaramillo, WB Locander
Academy of Marketing Science Review 5 (1), 1-14, 2004
2262004
Getting the job done: The moderating role of initiative on the relationship between intrinsic motivation and adaptive selling
F Jaramillo, WB Locander, PE Spector, EG Harris
Journal of Personal Selling & Sales Management 27 (1), 59-74, 2007
2152007
Product novelty: does it moderate the relationship between ad attitudes and brand attitudes?
DS Cox, WB Locander
Journal of Advertising 16 (3), 39-44, 1987
2021987
Workplace isolation, salesperson commitment, and job performance
JP Mulki, WB Locander, GW Marshall, EG Harris, J Hensel
Journal of personal selling & sales management 28 (1), 67-78, 2008
1962008
Attribution theory and advertising effectiveness
RM Sparkman Jr, WB Locander
Journal of consumer Research 7 (3), 219-224, 1980
1731980
Environmentally Concerned Consumers-Racial Variations: Are middle and upper-class black females as ecologically conscious as their white counterparts?
PE Murphy, N Kangun, WB Locander
Journal of Marketing 42 (4), 61-66, 1978
1631978
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