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Cindy Caldara
Cindy Caldara
Université Grenoble Alpes
Adresse e-mail validée de univ-grenoble-alpes.fr - Page d'accueil
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Sensory marketing: Research on the sensuality of products
A Krishna
Routledge, 2011
7972011
Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience
A Krishna, RS Elder, C Caldara
Journal of consumer psychology 20 (4), 410-418, 2010
4092010
A sense of things to come: Future research directions in sensory marketing
RS Elder, NZ Aydinoglu, V Barger, C Caldara, HE Chun, CJ Lee, GS Mohr, ...
Sensory Marketing, 361-376, 2011
822011
Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males
COC Werle, L Balbo, C Caldara, O Corneille
Food Quality and Preference 49, 168-175, 2016
232016
Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males
COC Werle, L Balbo, C Caldara, O Corneille
Food Quality and Preference 49, 168-175, 2016
232016
Feminine to smell but masculine to touch
A Krishna, RS Elder, C Caldara
Multisensory congruence and its effect on the aesthetic experience, 2010
92010
«BFF»: Best Facebook Forever? The impact of social media attachment on the attitude towards brand presence on Facebook
A Helme-Guizon, C Caldara, K Raïes
Marketing ZFP 35 (1), 32-39, 2013
52013
ve Stamatogiannakis, A.(2010). A sense of things to come
RS Elder, NZ Aydinoglu, V Barger, C Caldara, H Chun, CJ Lee
Sensory marketing. Research on the sensuality of products 1, 361-376, 0
5
Efficacité du packaging: rôle de l'incongruence modérée d'éléments graphiques et de structure
C Caldara
Grenoble, 2010
32010
A mixed-methods approach to understanding barriers and facilitators to healthy eating and exercise from five European countries: highlighting the roles of enjoyment, emotion …
S Snuggs, S Clot, D Lamport, A Sah, J Forrest, A Helme Guizon, A Kaur, ...
Psychology & Health, 1-28, 2023
22023
Facteurs d’efficacité des nudges verts pour des comportements plus éco-responsables – Revue systématique et pistes de recherche
C Carrel, ML Gavard-Perret, C Caldara
Recherche et Applications en Marketing (French Edition) 38 (3), 35-79, 2023
12023
A mixed-methods approach to understanding barriers and facilitators to healthy eating and exercise from five European countries: Combining consumer science, behavioural …
S Snuggs, S Clot, D Lamport, A Sah, J Forrest, A Helme-Guizon, Z Iqbal, ...
PsyArXiv, 2022
12022
Examining Users’ Emotions, Expectations and Engagement with Nutritional Apps Using Affordances Theory: An Abstract
M Bourassa, C Caldara, A Helme-Guizon, M LaBarge
Academy of Marketing Science Annual Conference-World Marketing Congress, 351-352, 2021
12021
Unveiling Consumer Preferences and Intentions for Cocreated Features of a Combined Diet and Physical Activity App: Cross-Sectional Study in 4 European Countries
BM Kahriz, S Snuggs, A Sah, S Clot, D Lamport, J Forrest, ...
JMIR Human Factors 10 (1), e44993, 2023
2023
Unveiling Consumer Preferences and Intentions for Cocreated Features of a Combined Diet and Physical Activity App: Cross-Sectional Study in 4 European Countries
B Mahmoodi Kahriz, S Snuggs, A Sah, S Clot, D Lamport, J Forrest, ...
JMIR Human Factors 10, e44993, 2023
2023
Factors of effectiveness of green nudges for more eco-responsible behaviour–Systematic review and research directions
C Carrel, ML Gavard-Perret, C Caldara
Recherche et Applications en Marketing (English Edition) 38 (3), 32-76, 2023
2023
Portuguese and French validation of need for drama (NFD) scale in consumer behavior
C Caldara, BEM Ferreira
Academy of Marketing Science Annual Conference, 2018
2018
Le besoin de drame: validation d'échelle en France et au Portugal
C Caldara, BEM Ferreira
HAL Post-Print, 2018
2018
Portuguese and French Validation of Need for Drama (NFD) Scale in Consumer Behavior: An Abstract
BM Ferreira, C Caldara
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018
2018
" Is plain food packaging plain wrong? Plain packaging increases unhealthy snack intake among males”: Corrigendum.
COC Werle, L Balbo, C Caldara, O Corneille
Elsevier Science, 2016
2016
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