The virtual customer E Dahan, JR Hauser Journal of Product Innovation Management: AN INTERNATIONAL PUBLICATION OF …, 2002 | 782 | 2002 |
The predictive power of internet‐based product concept testing using visual depiction and animation E Dahan, V Srinivasan Journal of Product Innovation Management: AN INTERNATIONAL PUBLICATION OF …, 2000 | 400 | 2000 |
An extreme-value model of concept testing E Dahan, H Mendelson Management science 47 (1), 102-116, 2001 | 253 | 2001 |
Fast polyhedral adaptive conjoint estimation O Toubia, DI Simester, JR Hauser, E Dahan Marketing Science 22 (3), 273-303, 2003 | 238 | 2003 |
Greedoid-based noncompensatory inference M Yee, E Dahan, JR Hauser, J Orlin Marketing Science 26 (4), 532-549, 2007 | 190 | 2007 |
Beyond conjoint analysis: Advances in preference measurement O Netzer, O Toubia, ET Bradlow, E Dahan, T Evgeniou, FM Feinberg, ... Marketing Letters 19 (3-4), 337, 2008 | 151 | 2008 |
Product development: managing a dispersed process E Dahan, JR Hauser Handbook of marketing, 179-222, 2002 | 150 | 2002 |
New Product Development 2.0: Preference Markets—How Scalable Securities Markets Identify Winning Product Concepts and Attributes* E Dahan, A Soukhoroukova, M Spann Journal of Product Innovation Management 27 (7), 937-954, 2010 | 91* | 2010 |
Securities trading of concepts (STOC) E Dahan, AJ Kim, AW Lo, T Poggio, N Chan Journal of Marketing Research 48 (3), 497-517, 2011 | 84* | 2011 |
Lowest cost may not lower total cost: Using “spackling” to smooth mass‐customized production KD Cattani, E Dahan, GM Schmidt Production and Operations Management 19 (5), 531-545, 2010 | 75* | 2010 |
Marketing’s roles in innovation in business-to-business firms: Status, issues, and research agenda A Griffin, BW Josephson, G Lilien, F Wiersema, B Bayus, R Chandy, ... Marketing Letters 24 (4), 323-337, 2013 | 48 | 2013 |
Managing a dispersed product development process E Dahan, J R Hauser | 40 | 2000 |
Securities trading of concepts (STOC) N Chan, E Dahan, A Kim, AW Lo, T Poggio Center for eBusiness@ MIT, 2002 | 37 | 2002 |
Tailored capacity: speculative and reactive fabrication of fashion goods KD Cattani, E Dahan, GM Schmidt International Journal of Production Economics 114 (2), 416-430, 2008 | 33 | 2008 |
The virtual customer: communication, conceptualization, and computation E Dahan, JR Hauser Submitted to J. Product Innovation, 2001 | 24 | 2001 |
Reducing technical uncertainty in product and process development through parallel design of prototypes E Dahan Working Paper, Graduate School of Business, Stanford University, 1998 | 23* | 1998 |
Securities trading of concepts N Chan, E Dahan, A Kim, A Lo, T Poggio Massachusetts Institute of Technology technical report, 2002 | 8 | 2002 |
Does patient preference measurement in decision aids improve decisional conflict? A randomized trial in men with prostate cancer JD Shirk, CM Crespi, JD Saucedo, S Lambrechts, E Dahan, R Kaplan, ... The Patient-Patient-Centered Outcomes Research 10 (6), 785-798, 2017 | 7 | 2017 |
The impact of unit cost reductions on gross profit: Increasing or decreasing returns? E Dahan, V Srinivasan IIMB Management Review 23 (3), 131-139, 2011 | 7 | 2011 |
Greedoid-based Non-compensatory Consideration-then-Choice Inference M Yee, E Dahan, JR Hauser, J Orlin MIT Sloan School of Management, Cambridge, MA, 2005 | 6 | 2005 |