Sarah Lord Ferguson
Cited by
Cited by
Strategies for creating value through individual and collective customer experiences
K Heinonen, C Campbell, SL Ferguson
Business Horizons 62 (1), 95-104, 2019
The Relationship between Fake News And Advertising: Brand Management in the Era Of Programmatic Advertising and Prolific Falsehood
AJ Mills, C Pitt, SL Ferguson
Journal of Advertising Research 59 (1), 3-8, 2019
The brand personality dimensions of business-to-business firms: a content analysis of employer reviews on social media
J Robertson, S Lord Ferguson, T Eriksson, A Näppä
Journal of Business-to-Business Marketing 26 (2), 109-124, 2019
Exploring emotions on wine websites: finding joy
E Treen, S Lord Ferguson, C Pitt, J Vella
Journal of Wine Research 29 (1), 64-70, 2018
Entrepreneurial marketing and hybrid entrepreneurship: the case of JM Reid Bamboo Rods
CC Ferreira, S Lord Ferguson, LF Pitt
Journal of Marketing Management 35 (9-10), 867-885, 2019
A false image of health: how fake news and pseudo-facts spread in the health and beauty industry
A de Regt, M Montecchi, SL Ferguson
Journal of Product & Brand Management, 2019
People as products: Exploring replication and corroboration in the dimensions of theory, method and context
M Farshid, SL Ferguson, L Pitt, K Plangger
Journal of Business Research, 2019
Clustering of influential wine bloggers using automated content analysis techniques
S Lord Ferguson, L Ewing, A Bigi, H Diba
Journal of wine research 30 (2), 157-165, 2019
Can Brand Custodians Cope with Fake News? Marketing Assets in the Age of Truthiness and Post-fact
PR Berthon, I Fedorenko, LF Pitt, SL Ferguson
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour …, 2018
Hands off?! Lessons from high-touch professionals about going virtual
SL Ferguson, C Smith, J Kietzmann
Business Horizons, 2021
This Place Is Full of It: Towards an Organizational Bullshit Perception Scale
C Ferreira, D Hannah, I McCarthy, L Pitt, S Lord Ferguson
Psychological Reports, 0033294120978162, 2020
Using artificial intelligence to examine online patient reviews
SL Ferguson, C Pitt, L Pitt
Journal of Health Psychology, 1359105320913954, 2020
The transition from products to connected health: observations and avenues for future research
L Pitt, S Lord Ferguson, P Berthon
AMS Review, 2018
An Abstract: Mission Statements as Marketing Messages: A Comparative Content Analysis
SL Ferguson, ER Treen, J De Beer, S Morrish
Academy of Marketing Science World Marketing Congress, 281-282, 2018
Using More Than One Grader To Evaluate Student Class Participation: Controlled Experiments (Full Paper)
SL Ferguson, A Mills
Making the intangibles count: The meaning of value in higher education today …, 0
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