How TOMS’“one day without shoes” campaign brings stakeholders together and co-creates value for the brand using Instagram as a platform A Roncha, N Radclyffe-Thomas Journal of Fashion Marketing and Management 20 (3), 300-321, 2016 | 123 | 2016 |
Nordic brands towards a design-oriented concept A Roncha Journal of Brand Management 16 (1), 21-29, 2008 | 37 | 2008 |
Fashion management: A strategic approach R Varley, A Roncha, N Radclyffe-Thomas, L Gee Bloomsbury Publishing, 2018 | 27 | 2018 |
The underpinning strategies leading to high value perception of luxury fashion brands A Roncha, M Montecchi IUP Journal of Brand Management 14 (3), 7-21, 2017 | 18 | 2017 |
Balancing the books: Creating a model of responsible fashion business education N Radclyffe-Thomas, R Varley, A Roncha Art, Design & Communication in Higher Education 17 (1), 89-106, 2018 | 14 | 2018 |
Creative cross-cultural connections: Facebook as a third space for international collaborations N Radclyffe-Thomas, A Peirson-Smith, A Roncha, A Huang University partnerships for academic programs and professional development …, 2016 | 7 | 2016 |
Selling the Brand Story: Social and Business Innovation in a One for One® Business Model N Radclyffe-Thomas, A Roncha Multi-Channel Marketing, Branding and Retail Design: New Challenges and …, 2016 | 4 | 2016 |
Consumers re-shaping luxury discovering new segments by listening to user generated content M Montecchi, A Roncha, K Nobbs Global Fashion Management Conference, 59-61, 2015 | 3 | 2015 |
Measure the effectiveness of luxury brands strategies: a european perspective A Roncha, CR Santos, KP Wiedmann, N Radclyffe-Thomas, D Dalli Global Fashion Management Conference, 315-317, 2015 | 3 | 2015 |
Developing global citizenship: Co-creating employability attributes in an international community of practice N Radclyffe-Thomas, A Peirson-Smith, A Roncha, A Lacouture, A Huang Enhancing employability in higher education through work based learning, 255-275, 2018 | 2 | 2018 |
Sustainability as a key asset in establishing differentiation strategies for fashion brands MG Guedes, AIR Alves | 2 | 2011 |
Promoting Innovation Within the Fashion-tech Sector. The Role of Pan-European Projects C Di Lodovico, C Colombi, R Ana GLOBAL FASHION CONFERENCE 2021 WARSAW-POLAND PROCEEDINGS, 1-21, 2021 | 1 | 2021 |
" Wow, I did this!" Making meaning through craft: disrupting the craft canon N Radclyffe-Thomas, J Bennett, M Anjum, C Currie, A Roncha Crafts Council London, 2023 | | 2023 |
A Modern Take On Heritage: An Omnitemporal Focus On Fashion Luxury Brands Leveraging Heritage And Country Of Origin To Command A Competitive Edge A Roncha, B Alexander | | 2018 |
Toms Shoes: The Buy-one-give-one Social Enterprise Business Model N Radclyffe-Thomas, A Roncha The Case Centre, 2017 | | 2017 |
THE LUXURY PERFORMANCE MEASUREMENT MATRIX (LPM)–ASSESSING BRAND PERFORMANCE THROUGH A VALUE CREATION APPROACH A Roncha, M Montecchi Global Fashion Management Conference, 820-823, 2015 | | 2015 |
Sustainable marketing strategies prompting closer relationships between brands & consumers N Radclyffe-Thomas, A Roncha | | 2014 |
Creative Cross-cultural Connections: Facebook as a Third Space for Learning and Collaboration N Radclyffe-Thomas, A Roncha | | 2014 |
AN EXPLORATORY STUDY OF THE MOTIVES AND METHODS OF IN-STORE TECHNOLOGY ADOPTION WITHIN LUXURY FASHION FLAGSHIP STORES K Nobbs, M Bubola, A Roncha Global Marketing Conference, 1645-1653, 2014 | | 2014 |
Creative Connections: Facebook as a Third Space for Learning and Collaboration N Radclyffe-Thomas, A Roncha | | 2014 |