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Ebru Kuzgun
Ebru Kuzgun
Verified email at cbs.dk
Title
Cited by
Cited by
Year
Value in services–a service dominant logic perspective
E Kuzgun, G Asugman
Procedia-Social and Behavioral Sciences 207, 242-251, 2015
682015
Brand Loyalty’s Impact on Customer Engagement in Virtual Brand Communities–by the case of Turkish Market
E Kuzgun
Cand. Merc. International Marketing and Management, 2012
21*2012
May robots be held responsible for service failure and recovery? The role of robot service provider agents’ human-likeness
E Arikan, N Altinigne, E Kuzgun, M Okan
Journal of Retailing and Consumer Services 70, 103175, 2023
202023
Perceptions of local people regarding Istanbul as a European capital of culture
E Kuzgun, T Göksel, D Özalp, B Somer, MD Alvarez
PASOS. Revista de Turismo y Patrimonio Cultural 8 (3), 27-37, 2010
142010
Customer satisfaction with co-created hospitality services: Regulatory focus orientation and positive disconfirmation
E Kuzgun, N Altinigne, E Arıkan
Journal of Vacation Marketing 28 (4), 510-523, 2022
12022
Evaluating Match of Firm and Customer Resources to Maximize Value
E Kuzgun, G Asugman
Promoting Value Creation Through Organizational Effectiveness and …, 2024
2024
Conservation of Resources Theory Interpretation of Co-destructed After-sales Service Encounters
E Kuzgun, G Asugman, MD Alvarez
Services Marketing Quarterly 44 (4), 251-276, 2023
2023
Social Media Customer Care: Research Synthesis and Future Directions
S Hazée, A De Keyser, D Varga, Y Van Vaerenbergh, E Kuzgun
12th AMA SERVSIG International Service Conference, 2022
2022
It Is not You; It Is Me: The Moderating Effect of Consumers’ Regulatory Focus Orientations in Co-created Service Encounters
E Kuzgun, N Altinigne, E Arıkan
Proceedings of the European Marketing Academy: EMAC 2021 Annual Conference, 2021
2021
Social media customer care: Research synthesis and new directions
S Hazée, A De Keyser, D Varga, E Kuzgun, Y Van Vaerenbergh
Interactive Marketing Research Conference, 2021
2021
Resource Match Model of Value: Evaluating Firm’s Value Co-creation Capability Based on Firm and Customer Resource Utilization Match
E Kuzgun
IRSSM-9 Symposium Proceedings: International Research Symposium in Service …, 2018
2018
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