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Lez E. Trujillo-Torres
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Operationalizing critical race theory in the marketplace
SM Poole, SA Grier, KD Thomas, F Sobande, AE Ekpo, LT Torres, ...
Journal of Public Policy & Marketing 40 (2), 126-142, 2021
742021
Soldiers and superheroes needed! Masculine archetypes and constrained bodily commodification in the sperm donation market
F Sobande, L Mimoun, L Trujillo Torres
Marketing Theory 20 (1), 65-84, 2020
282020
Social Emotions and the Legitimation of the Fertility Technology Market
L Mimoun, L Trujillo-Torres, F Sobande
Journal of Consumer Research, 2021
232021
Consumer Valorization Strategies in Traumatic Extraordinary Experiences
L Trujillo Torres, B DeBerry-Spence
Journal of the Academy of Marketing Science 47, 516-531, 2019
142019
Access-based customer journeys
L Trujillo-Torres, E Anlamlier, L Mimoun, L Chatterjee, D Dion
Journal of the Academy of Marketing Science 52 (1), 24-43, 2024
62024
" Don't give us death like this!" Commemorating Death in the Age of COVID-19
B DeBerry-Spence, L Trujillo Torres
Journal of the Association for Consumer Research, 2020
62020
When High Failure, Risky Technology Leads to Market Expansion: The Case of the Fertility Services Market
L Mimoun, L Trujillo Torres, F Sobande
ACR North American Advances 45, 773-774, 2017
62017
In the Back of the Bus: Racialized High Risk Consumption and Sickle Cell Disease
L Trujillo-Torres, B DeBerry-Spence
Journal of the Association for Consumer Research, 2022
22022
Multinational Corporation Approaches to Corporate Social Responsibility and Entrepreneurship in Africa
B DeBerry-Spence, L Trujillo Torres, RE Hinson
The Oxford Handbook of Corporate Social Responsibility: Psychological and …, 2019
22019
Consumer hacks in the sharing economy
D Dion, L Mimoun, E Anlamlier, L Chatterjee, L Trujillo-Torres
Journal of Business Research 167, 114172, 2023
12023
Marketing's Role in Promoting the Common Good: A Systematic Examination and an Agenda for Future Inquiry
B DeBerry-Spence, LE Trujillo-Torres, R Sengupta, K Matsumoto, J Chen
Journal of Public Policy & Marketing 42 (2), 95-114, 2023
12023
Showing Off More For Less on Social Media: the Changing Dynamics of Conspicuous Consumption and Value While Renting
M Anlamlier, L Trujillo Torres, D Gal
ACR North American Advances, 2016
12016
After 50 Years, It Is Time to Talk about Value Hierarchy and Inequality
L Trujillo-Torres, B DeBerry-Spence, SA Grier, S Askegaard
Journal of Consumer Research, https://sites.google.com/uic.edu/jcrpape, 2024
2024
Superheroes, Shadows, Damsels, and Mothers: The Enabling Role of Gender Archetypes amidst Fertility Services Commodification
F Sobande, L Mimoun, L Trujillo Torres
2018 Consumer Culture Theory Conference, 2017
2017
When Technologies Drive Market Legitimation and Expansion
L Mimoun, L Trujillo Torres, F Sobande
2017 Consumer Culture Theory Conference, 2017
2017
When a Change in Institutional Logics Does Not Lead to Market Evolution: the Case of Fertility Services Market
L Mimoun, F Sobande, LE Trujillo Torres
ACR North American Advances, 2016
2016
An Examination of Two Distinct Compliance Dependent Services
L Trujillo Torres, S Dellande
ACR North American Advances, 2015
2015
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Articles 1–17