| Distance learning during COVID-19 pandemic: satisfaction, opportunities and challenges as perceived by faculty members and students GA El Refae, A Kaba, S Eletter Interactive technology and smart education 18 (3), 298-318, 2021 | 142 | 2021 |
| The relationships between service quality, satisfaction, and behavioral intentions of Malaysian spa center customers BAAG ElRefae International Journal of Business and Social Science 3 (1), 2012 | 119 | 2012 |
| Time to revisit existing student’s performance evaluation approach in higher education sector in a new era of ChatGPT—a case study IS Chaudhry, SAM Sarwary, GA El Refae, H Chabchoub Cogent Education 10 (1), 2210461, 2023 | 118 | 2023 |
| Post-pandemic higher education: Perspectives from university leaders and educational experts in the United Arab Emirates S Ashour, GA El-Refae, EA Zaitoun Higher Education for the Future 8 (2), 219-238, 2021 | 103 | 2021 |
| Neuro-based artificial intelligence model for loan decisions SF Eletter, SG Yaseen, GA Elrefae American Journal of Economics and Business Administration 2 (1), 27, 2010 | 101 | 2010 |
| The e-Learning of Students and University’s Brand Image (Post COVID-19): How Successfully Al-Ain University Have Embraced the Paradigm Shift in Digital Learning MT Nuseir, A Ghaleb, A Aljumah The Effect of Coronavirus Disease (COVID-19) on Business Intelligence, 171, 2021 | 89 | 2021 |
| Examining the effect of social media interaction, E-WOM, and public relations: Assessing the mediating role of brand awareness A Aljumah, M Nuseir, G Refae International Journal of Data and Network Science 7 (1), 467-476, 2023 | 83 | 2023 |
| The impact of demographic characteristics on academic performance: Face-to-face learning versus distance learning implemented to prevent the spread of COVID-19 G A. El Refae, A Kaba, S Eletter International Review of Research in Open and Distributed Learning 22 (1), 91-110, 2021 | 80 | 2021 |
| The effect of sensory marketing factors on customer loyalty during Covid 19: Exploring the mediating role of customer satisfaction A Aljumah, M Nuseir, G Refae International Journal of Data and Network Science 6 (4), 1359-1368, 2022 | 73 | 2022 |
| The effects of employee commitment and environment uncertainty on product quality: The mediating role of supply chain integration AI Aljumah, H Shahroor, M Nuseir, GA El Refae Growing Science, 2022 | 70 | 2022 |
| The influence of E-iearning, M-learning, and D-learning on the student performance: Moderating role of institutional support MT Nuseir, AI Aljumah, GA El Refae 2022 International Arab Conference on Information Technology (ACIT), 1-9, 2022 | 68 | 2022 |
| Business analytics and competitive advantage for SMEs in UAE: A mediating role of technology assets AI Aljumah, MT Nuseir, GA El Refae 2022 International Arab Conference on Information Technology (ACIT), 1-9, 2022 | 61 | 2022 |
| Digital marketing and public relations: A way to promote public relations value M Nuseir, A Aljumah, G El-Refae International Journal of Data and Network Science 6 (4), 1331-1340, 2022 | 60 | 2022 |
| The effect of digital marketing capabilities on business performance enhancement: Mediating the role of customer relationship management (CRM) M Nuseir, GE Refae International Journal of Data and Network Science 6 (2), 295-304, 2022 | 58 | 2022 |
| Exploring the Effect of Social Media Marketing and Destination image on Destination Loyalty in Covid-19 Times: Sequential Mediating Role of Brand Love and Brand Loyalty AI Aljumah, MT Nuseir, GA El Refae 2022 International Arab Conference on Information Technology (ACIT), 1-8, 2022 | 57 | 2022 |
| Trust in Adoption of Internet of Things: Role of Perceived Ease of Use and Security MT Nuseir, AI Aljumah, GA El Refae 2022 International Arab Conference on Information Technology (ACIT), 1-7, 2022 | 57 | 2022 |
| Factors influencing the choice of studying at UAE universities: an empirical research on the adoption of educational marketing strategies MT Nuseir, GA El Refae Journal of Marketing for Higher Education 32 (2), 215-237, 2022 | 57 | 2022 |
| Digital marketing strategies and the impact on customer experience: A systematic review MT Nuseir, GA El Refae, A Aljumah, M Alshurideh, S Urabi, BA Kurdi The Effect of Information Technology on Business and Marketing Intelligence …, 2023 | 49 | 2023 |
| A model to integrate data analytics in the undergraduate accounting curriculum A Qasim, H Issa, GA El Refae, AJ Sannella Journal of emerging technologies in accounting 17 (2), 31-44, 2020 | 44 | 2020 |
| Embracing emerging technologies and artificial intelligence into the undergraduate accounting curriculum: Reflections from the UAE A Qasim, GA El Refae, S Eletter Journal of Emerging Technologies in Accounting 19 (2), 155-169, 2022 | 39 | 2022 |
Prof. Mohammed T. NuseirAl Ain University of science and technologyVerified email at aau.ac.ae
