| The role of relational information processes and technology use in customer relationship management S Jayachandran, S Sharma, P Kaufman, P Raman Journal of marketing 69 (4), 177-192, 2005 | 1517 | 2005 |
| An empirical investigation of online consumer purchasing behavior M Ahuja, B Gupta, P Raman Communications of the ACM 46 (12), 145-151, 2003 | 376 | 2003 |
| Leveraging CRM for sales: the role of organizational capabilities in successful CRM implementation P Raman, CM Wittmann, NA Rauseo Journal of Personal Selling & Sales Management 26 (1), 39-53, 2006 | 264 | 2006 |
| Customer information sharing with e-vendors: The roles of incentives and trust K Premazzi, S Castaldo, M Grosso, P Raman, S Brudvig, CF Hofacker International Journal of Electronic Commerce 14 (3), 63-91, 2010 | 140 | 2010 |
| Turning good citizens into even better ones: The impact of program characteristics and motivations on service learning outcomes P Raman, K Pashupati Journal of Nonprofit & Public Sector Marketing 10 (2), 187-206, 2002 | 52 | 2002 |
| The effects of employee attitudes on workplace charitable donations P Raman, JJ Zboja Journal of Nonprofit & Public Sector Marketing 16 (1-2), 41-60, 2006 | 30 | 2006 |
| Is CRM really doomed to fail? An exploratory study of the barriers to CRM implementation P Raman, K Pashupati Journal of Customer Behaviour 3 (1), 5-26, 2004 | 27 | 2004 |
| Online privacy: the impact of self perceived technological competence P Raman, K Pashupati Enhancing Knowledge Development in Marketing 5 (1), 26-27, 2004 | 19 | 2004 |
| THE IMPACT OF FIT AND GOAL CONGRUENCY ON CONSUMERS'ATTITUDE TO BRAND EXTENSIONS. S Brudvig, P Raman Marketing Management Journal 16 (2), 2006 | 18 | 2006 |
| Online privacy: Consumer concerns and technological competence P Raman, K Pashupati Contemporary Research in E-Marketing, Volume 1, 200-225, 2005 | 10 | 2005 |
| Web Banner Ads on India's Online Newspapers: Who's Talking and to Whom? K Pashupati, P Raman PROCEEDINGS OF THE CONFERENCE-AMERICAN ACADEMY OF ADVERTISING, 87-88, 1999 | 5 | 1999 |
| Scan Me if you will: A study of QR code use P Raman, K Jacklyne Society for Marketing Advances Proceedings, p147-149, 2012 | 3 | 2012 |
| AVOIDANCE, FALSIFICATION, AND PRAGMATIC CAUTION: THE IMPACT OF TECHNOLOGY COMFORT ON CONSUMERS’ONLINE PRIVACY COPING STRATEGIES P Raman, K Pashupati Proceedings of the 2008 AMA Winter Educators’ Conference, 2008 | 2 | 2008 |
| Do I know that Face?'The Impact of Celebrity Identification on Attitude Toward the Ad and Brand K Pashupati, P Raman, D Kuhlmeier PROCEEDINGS OF THE CONFERENCE-AMERICAN ACADEMY OF ADVERTISING, 245-246, 2003 | 2 | 2003 |
| Understanding customer commitment: A multiple foci model P Raman Texas A&M University, 2000 | 2 | 2000 |
| His Masters' Voices: The Single Agent-Dual Principal Problem in Service Encounters P Raman, K Pashupati Marketing Theory and Applications: AMA Win-ter Educator Conference, David W …, 1995 | 2 | 1995 |
| Commitment: A review and synthesis P Raman American Marketing Association. Conference Proceedings 12, 76, 2001 | 1 | 2001 |
| The determinants of team selling strategy in industrial purchasing P Raman AMA winter educator's conference proceedings," Chicago Illinois USA …, 1992 | 1 | 1992 |
| Channel Choices in a Post COVID World: A Cross National Study of the US and India P Raman, S Patre, ME Barua International Society of Marketing, 11, 2022 | | 2022 |
| Gamification in Market Research K Pashupati, P Raman | | 2016 |
