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Imad B. Baalbaki
Imad B. Baalbaki
Verified email at aub.edu.lb
Title
Cited by
Cited by
Year
United Arab Emirates female entrepreneurs: motivations and frustrations
H Itani, YM Sidani, I Baalbaki
Equality, Diversity and Inclusion: An International Journal, 2011
3522011
International services marketing: a comparative evaluation of the dimensions of service quality between developed and developing countries
NK Malhotra, FM Ulgado, J Agarwal, IB Baalbaki
International Marketing Review, 1994
3231994
International services marketing: a comparative evaluation of the dimensions of service quality between developed and developing countries
NK Malhotra, FM Ulgado, J Agarwal, IB Baalbaki
International Marketing Review, 1994
3151994
International services marketing: a comparative evaluation of the dimensions of service quality between developed and developing countries
NK Malhotra, FM Ulgado, J Agarwal, IB Baalbaki
International Marketing Review, 1994
3151994
Marketing management bases for international market segmentation: an alternate look at the standardization/customization debate
IB Baalbaki, NK Malhotra
International Marketing Review, 1993
2771993
Standardization versus customization in international marketing: an investigation using bridging conjoint analysis
IB Baalbaki, NK Malhotra
Journal of the academy of marketing science 23 (3), 182-194, 1995
1731995
Export barriers and firm internationalisation: a study of Lebanese entrepreneurs
ZU Ahmed, CC Julian, I Baalbaki, TV Hadidian
Journal of Management and World Business Research 1 (1), 11-22, 2004
972004
Patient satisfaction with healthcare delivery systems
I Baalbaki, ZU Ahmed, VH Pashtenko, S Makarem
International Journal of Pharmaceutical and Healthcare Marketing, 2008
892008
Heterogeneity of regional trading blocs and global marketing strategies: a multicultural perspective
NK Malhotra, J Agarwal, I Baalbaki
International Marketing Review, 1998
701998
Firm internationalisation and export incentives from a Middle Eastern perspective
ZU Ahmed, CC Julian, I Baalbaki, TV Hadidian
Journal of Small Business and Enterprise Development, 2006
662006
Marketing Management (Arab World Edition).
P Kotler, KL Keller, SS Hassan, IB Baalbaki, HM Shamma, P Kotler
Pearson Education UK, 2012
282012
Mega-mergers in the US banking industry
S Elfakhani, RF Ghantous, I Baalbaki
Applied Financial Economics 13 (8), 609-622, 2003
192003
Marketing management
SS Hassan, IB Baalbaki, HM Shamma, P Kotler, KL Keller
Pearson Education Limited, 2012
142012
Gold price determinants: empirical analysis and implications
S Elfakhani, IB Baalbaki, H Rizk
Journal for International Business and Entrepreneurship Development 4 (3), 161, 2009
142009
EC: One Market or Many? An Assessment of the Degree
NK Malhotra, IB Baalbaki, J Agarwal, JR McIntyre
Journal of Euromarketing 2 (1), 69-97, 1993
111993
Marketing Research: An Applied Orientation
I Baalbaki, NK Malhotra, N Nasr
Pearson Education, 2021
22021
Mindful consumer behavior: a cross-cultural comparison
N Nasr Bechwati, A Mounkkaddem Baalbaki, NI Nasr, IB Baalbaki
Journal of International & Interdisciplinary Business Research 3 (1), 100-113, 2016
22016
The internet and export marketing from a Middle Eastern perspective
ZU Ahmed, CC Julian, IB Baalbaki, TV Hadidian
Journal of Asia Business Studies, 2006
22006
SMS news alerts: Assessment of alternate subscription models
I Baalbaki, OM Safa, A Moukaddem
Publication Name: Information Management in the Networked Economy: Issues …, 2007
12007
Standardization versus customization: An assessment of the importance of marketing management bases for international market segmentation.
IB Baalbaki
11994
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Articles 1–20