Do loyalty programs really enhance behavioral loyalty? An empirical analysis accounting for self-selecting members J Leenheer, HJ Van Heerde, THA Bijmolt, A Smidts International Journal of Research in Marketing 24 (1), 31-47, 2007 | 779 | 2007 |
Which retailers adopt a loyalty program? An empirical study J Leenheer, THA Bijmolt Journal of Retailing and Consumer Services 15 (6), 429-442, 2008 | 180 | 2008 |
Own power: Motives of having electricity without the energy company J Leenheer, M De Nooij, O Sheikh Energy Policy 39 (9), 5621-5629, 2011 | 109 | 2011 |
Baywatch: Two approaches to measure the effects of blocking access to The Pirate Bay J Poort, J Leenheer, J van der Ham, C Dumitru Telecommunications Policy 38 (4), 383-392, 2014 | 72 | 2014 |
Does it pay off to include non-internet households in an internet panel? J Leenheer, AC Scherpenzeel International Journal of Internet Science 8 (1), 2013 | 63 | 2013 |
Do loyalty programs enhance behavioral loyalty?: An empirical analysis accounting for program design and competitive effects J Leenheer, THA Bijmolt, HJ Van Heerde, A Smidts Center for Economic Research, 2002 | 48 | 2002 |
Study on Consumers’ Attitudes Towards Terms Conditions (T&Cs) Final Report M Elshout, M Elsen, J Leenheer, M Loos, J Luzak Report for the European Commission, Consumers, Health, Agriculture and Food …, 2016 | 29 | 2016 |
Towards more interactive and sustainable food retailing: An empirical case study of the supermarket of the future R van Giesen, J Leenheer International journal of retail & distribution management 47 (1), 55-75, 2019 | 28 | 2019 |
File sharing 2© 12: Downloading from illegal sources in the Netherlands J Poort, J Leenheer | 17 | 2012 |
Adoption and Effectiveness of Loyalty Programs: The Retailer’s Perspective J Leenheer, THA Bijmolt Marketing Science Institute Reports, 03-004, 2003 | 16 | 2003 |
The adoption and effectiveness of loyalty programs in retailing J Leenheer | 12 | 2004 |
Ups and downs Economische en culturele gevolgen van file sharing voor muziek, film en games P Rutten, S Huveneers, S Limonard, J Leenheer, K Janssen, N Helberger | 10 | 2009 |
The Economic Contribution of the Copyright-Based Industries in the Netherlands J Leenheer, S Bremer, J Theeuwes SEO Economic Research, 2008 | 8* | 2008 |
Milan BExpo 2015: A behavioural study on food choices and eating habits M Elsen, R van Giesen, J Leenheer Produced by Consumers, Health, Agriculture and Food Executive Agency (Chafea …, 2015 | 7 | 2015 |
Study on the effects on consumer behaviour of online sustainability information displays J Leenheer, M Elsen, N Mikola, M van der Wagt, L Lloyd | 6 | 2014 |
Best practices in toezicht PA Risseeuw, J Leenheer SEO Economisch Onderzoek, 2007 | 5 | 2007 |
Alleen maar nette mensen: Consumentenonderzoek Downloadgedrag Films J Leenheer, J Poort | 4 | 2014 |
Loyaliteitsprogramma’s in de Nederlandse detailhandel: Adoptie en effectiviteit J Leenheer AE Bronner, P. Dekker, E. de Leeuw, LJ Paas, K. de Ruyter, A. Smidts & JE …, 2006 | 4 | 2006 |
Evaluatie Wet investeren in jongeren J Leenheer, H Adriaens, J Mulder, M Meeuwis, A van Steensel, C Vis, ... Centerdata Tilburg, Tilburg, 2011 | 3 | 2011 |
Do you think we are a match? The predictive power of matching activities for prospective students of an international business program J Leenheer The International Journal of Management Education 20 (2), 100637, 2022 | 2 | 2022 |