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Gregory Simmonds
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Cited by
Year
Thinking inside the box: How seeing products on, or through, the packaging influences consumer perceptions and purchase behaviour
G Simmonds, C Spence
Food Quality and Preference, 2016
2302016
‘Show me the goods’: Assessing the effectiveness of transparent packaging vs. product imagery on product evaluation
G Simmonds, AT Woods, C Spence
Food quality and preference 63, 18-27, 2018
1382018
Food imagery and transparency in product packaging
G Simmonds, C Spence
Multisensory packaging: Designing new product experiences, 49-77, 2019
322019
‘Shaping perceptions’: Exploring how the shape of transparent windows in packaging designs affects product evaluation
G Simmonds, AT Woods, C Spence
Food Quality and Preference 75, 15-22, 2019
282019
Establishing boundary conditions for multiple design elements congruent with taste expectations
P Matthews, G Simmonds, C Spence
Food Quality and Preference 78, 103742, 2019
252019
“Seeing What’s Left”: The effect of position of transparent windows on product evaluation
G Simmonds, AT Woods, C Spence
Foods 7 (9), 151, 2018
182018
Measuring young women’s self-efficacy for healthy eating: Initial development and validation of a new questionnaire
G Simmonds, T Tinati, M Barker, FL Bishop
Journal of Health Psychology 21 (11), 2503–2513, 2016
92016
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