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Michael K Coolsen
Michael K Coolsen
Professor of Marketing, Shippensburg University
Verified email at ship.edu
Title
Cited by
Cited by
Year
Machine learning uncovers the most robust self-report predictors of relationship quality across 43 longitudinal couples studies
S Joel, PW Eastwick, CJ Allison, XB Arriaga, ZG Baker, E Bar-Kalifa, ...
Proceedings of the National Academy of Sciences 117 (32), 19061-19071, 2020
2462020
Commitment.
CE Rusbult, MK Coolsen, JL Kirchner, JA Clarke
Cambridge University Press, 2006
1552006
Opposites fit: Regulatory focus complementarity and relationship well-being
VK Bohns, GM Lucas, DC Molden, EJ Finkel, MK Coolsen, M Kumashiro, ...
Social Cognition 31 (1), 1-14, 2013
1132013
Trust and biased memory of transgressions in romantic relationships.
LB Luchies, J Wieselquist, CE Rusbult, M Kumashiro, PW Eastwick, ...
Journal of personality and social psychology 104 (4), 673, 2013
1112013
Interdependence, closeness, and relationships
CE Rusbult, M Kumashiro, MK Coolsen, JL Kirchner
Handbook of closeness and intimacy, 147-172, 2004
1052004
Drama goes viral: Effects of story development on shares and views of online advertising videos
KA Quesenberry, MK Coolsen
Journal of Interactive Marketing 48 (1), 1-16, 2019
602019
What makes Facebook brand posts engaging? A content analysis of Facebook brand post text that increases shares, likes, and comments to influence organic viral reach
KA Quesenberry, MK Coolsen
Journal of Current Issues & Research in Advertising 40 (3), 229-244, 2019
472019
What makes a super bowl ad super? Five-act dramatic form affects consumer super bowl advertising ratings
KA Quesenberry, MK Coolsen
Journal of Marketing Theory and Practice 22 (4), 437-454, 2014
392014
Self processes in interdependent relationships: Partner affirmation and the Michelangelo phenomenon
CE Rusbult, M Kumashiro, SL Stocker, JL Kirchner, EJ Finkel, ...
Interaction Studies 6 (3), 375-391, 2005
392005
Desiring and avoiding close romantic attachment in response to mortality salience
MK Coolsen, LJ Nelson
OMEGA-Journal of Death and Dying 44 (3), 257-276, 2002
252002
Partner affirmation, verification, and enhancement as determinants of attraction to potential dates: Experimental evidence of the unique effect of affirmation
M Kumashiro, CE Rusbult, MK Coolsen, ST Wolf, M van den Bosch, ...
Unpublished manuscript, Goldsmiths, University of London, 2009
142009
IMC and The Effies: Use of Integrated Marketing Communications Touchpoints Among Effie Award Winners.
KA Quesenberry, MK Coolsen, K Wilkerson
International Journal of Integrated Marketing Communications 4 (2), 2012
122012
Self-image congruence models conceptualized as a product affirmation process
MK Coolsen, M Kumashiro
Advances in Consumer Research 36, 980-981, 2009
102009
A longitudinal study of the Michelangelo phenomenon in marital relationships
CE Rusbult, M Kumashiro, E Finkel, J Kirchner, M Coolsen, S Stocker, ...
Unpublished manuscript, Vrije Universiteit Amsterdam, 2009
92009
Current trends in communication graduate degrees: Survey of communications, advertising, PR, and IMC graduate programs
KA Quesenberry, MK Coolsen, K Wilkerson
Journalism & Mass Communication Educator 70 (4), 407-427, 2015
82015
When opposites fit: Increased relationship wellbeing from partner complementarity in regulatory focus
VK Bohns, GM Lucas, DC Molden, EJ Finkel, MK Coolsen, M Kumashiro, ...
Unpublished manuscript, University of Toronto, 2011
72011
Partner affirmation and target movement toward ideal in newly-committed relationships
CE Rusbult, M Coolsen, J Kirchner, S Stocker, M Kumashiro, S Wolf, ...
Unpublished manuscript, Vrije Universiteit Amsterdam, 2009
62009
When opposites fit: Increased relationship strength from partner complementarity in regulatory focus
VK Bohns, G Lucas, DC Molden, EJ Finkel, MK Coolsen, M Kumashiro, ...
Unpublished manuscript, University of Toronto, Toronto, Ontario, Canada, 2009
62009
The Cell Phone Reliance Scale: Validity and Reliability.
T Sato, BA Harman, LT Adams, JV Evans, MK Coolsen
Individual Differences Research 11 (3), 2013
52013
When opposites fit: Increased relationship strength from partner complementarity in regulatory focus
VKB Lake, G Lucas, DC Molden, EJ Finkel, MK Coolsen, M Kumashiro, ...
Unpublished manuscript, Northwestern University, 2008
52008
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