Co-production and customer loyalty in financial services S Auh, SJ Bell, CS McLeod, E Shih Journal of retailing 83 (3), 359-370, 2007 | 1433 | 2007 |
Environmentally conscious consumption: The role of retailers and peers as external influences Y Tsarenko, C Ferraro, S Sands, C McLeod Journal of Retailing and Consumer Services 20 (3), 302-310, 2013 | 174 | 2013 |
The role of employee commitment and trust in service relationships RD Iverson, CS McLeod, PJ Erwin Marketing Intelligence & Planning 14 (3), 36-44, 1996 | 171 | 1996 |
‘They are working every angle’. A qualitative study of Australian adults' attitudes towards, and interactions with, gambling industry marketing strategies SL Thomas, S Lewis, C McLeod, J Haycock International Gambling Studies 12 (1), 111-127, 2012 | 116 | 2012 |
Sports betting marketing during sporting events: a stadium and broadcast census of Australian Football League matches S Thomas, S Lewis, J Duong, C McLeod Australian and New Zealand Journal of Public Health 36 (2), 145-152, 2012 | 113 | 2012 |
Getting Generation Y to attend: Friends, interactivity and half-time entertainment DH Bednall, M Valos, S Adam, C McLeod Sport Management Review 15 (1), 80-90, 2012 | 62 | 2012 |
Attitudes, Norms and Knowledge: Implications for Ecologically Sound Purchasing Behavior SJ Bell, PJ Erwin, CS McLeod American Marketing Association Winter Educators' Conference 7, 349-56, 1996 | 9 | 1996 |
Employee commitment and trust: Implications for effective marketing RD Iverson, CS McLeod, PJ Erwin Department of Management and Industrial Relations, University of Melbourne, 1995 | 9 | 1995 |
Innovative Firms and the Management of Technological Partnerships: Evidence from Australia CS McLeod, SJ Bell Global Perspectives in Marketing for the 21st Century: Proceedings of the …, 2015 | 1 | 2015 |
Internal Marketing and Organizational Commitment: The Relationship to Effective External Marketing of Services CS McLeod, RD Iverson, DM Buttigieg Department of Management and Industrial Relations, University of Melbourne, 1995 | 1 | 1995 |
Social media marketing and health behaviours: industry strategies, consumer behaviours, and public health responses WD Evans, C McLeod, S Thomas Deakin University, 2011 | | 2011 |
Commercialising Innovation: The Management of Technology Partnerships CS McLeod University of Melbourne, Department of Management, 1998 | | 1998 |
ORGANIZATIONAL LEARNING: AN INTERNAL MARKETING PERSPECTIVE C McLeod, S Bell AMA Winter Educators' Conference 8, 328, 1997 | | 1997 |
The Implications of Different Forms of Knowledge for Ecologically Sound Purchasing Behavior SJ Bell, PJ Erwin, CS McLeod Department of Management and Industrial Relations, University of Melbourne, 1995 | | 1995 |