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Gerardo J Moreira, PhD
Gerardo J Moreira, PhD
Assistant Professor, New Mexico Highlands University
Adresse e-mail validée de sacredheart.edu - Page d'accueil
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An application of virtual reality in education: Can this technology enhance the quality of students’ learning experience?
E McGovern, G Moreira, C Luna-Nevarez
Journal of Education for Business 95 (7), 490-496, 2020
1482020
Barriers and bridges to the adoption of environmentally-sustainable offerings
E Ramirez, RJ Gonzalez, GJ Moreira
Industrial Marketing Management 43 (1), 16-24, 2014
582014
It’s about enjoying the virtual experience: The role of enjoyment and engagement in the adoption of virtual reality in marketing education
GJ Moreira, C Luna-Nevarez, E McGovern
Marketing education review 32 (3), 224-239, 2022
92022
Virtual Reality as a Tool in the Classroom and Integrating Technology into Higher Ed Curriculum: An Abstract
G Moreira, C Luna-Nevarez, E McGovern
Academy of Marketing Science Annual Conference, 461-462, 2020
2020
An Abstract on the Effects of Psychological Distance on Nostalgic Cultural Brands and Consumers’ Purchase Intentions: A Construal Level Theory Perspective
GJ Moreira, C Luna-Nevarez
Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020
2020
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