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Ye Wang
Ye Wang
Verified email at umkc.edu
Title
Cited by
Cited by
Year
The web motivation inventory: replication, extension and application to internet advertising
S Rodgers, Y Wang, R Rettie, F Alpert
International Journal of Advertising 26 (4), 447-476, 2007
1022007
Electronic word of mouth and consumer generated content: From concept to application
S Rodgers, Y Wang
Handbook of research on digital media and advertising: User generated …, 2011
992011
Understanding “native advertising” from the perspective of communication strategies
Y Wang, Y Li
Journal of Promotion Management 23 (6), 913-929, 2017
562017
Individualism/collectivism, charitable giving, and cause‐related marketing: A comparison of Chinese and Americans
Y Wang
International Journal of Nonprofit and Voluntary Sector Marketing 19 (1), 40-51, 2014
552014
In situ synthesis of In2O3 nanowires with different diameters from indium film
YX Liang, SQ Li, L Nie, YG Wang, TH Wang
Applied physics letters 88 (19), 2006
372006
Connecting or disconnecting: luxury branding on social media and affluent Chinese female consumers’ interpretations
H Chen, Y Wang
Journal of Brand Management 24, 562-574, 2017
362017
Is the size or the valence of proactive engagement associated with purchase intention? A case study of branded blogs of Starbucks
Y Wang, F Qiao, W Peng
International Journal of Strategic Communication 9 (3), 197-216, 2015
242015
Optimization of low-pressure die casting process parameters for reduction of shrinkage porosity in ZL205A alloy casting using Taguchi method
W Ye, W Shiping, N Lianjie, X Xiang, Z Jianbing, X Wenfeng
Proceedings of the Institution of Mechanical Engineers, Part B: Journal of …, 2014
232014
Proactive engagement of opinion leaders and organization advocates on social networking sites
Y Wang, Y Li
International Journal of Strategic Communication 10 (2), 115-132, 2016
202016
Mapping QTLs for seedling-associated traits in cucumber
M Han, GU Xing-Fang, Z Sheng-Ping, Z Zhong-Hua, H San-Wen, W Ye, ...
Acta Horticulturae Sinica 39 (5), 879, 2012
202012
Reporting on health to ethnic populations: A content analysis of local health news in ethnic versus mainstream newspapers
Y Wang, S Rodgers
Howard Journal of Communications 24 (3), 257-274, 2013
192013
Supporting self-efficacy through interactive discussion in online communities of weight loss
Y Wang, E Willis
Journal of Health Psychology 23 (10), 1309-1320, 2018
172018
Examining theory-based behavior-change constructs, social interaction, and sociability features of the Weight Watchers’ online community
Y Wang, E Willis
Health Education & Behavior 43 (6), 656-664, 2016
172016
Blogging the brand: Meaning transfer and the case of Weight Watchers’ online community
E Willis, Y Wang
Journal of Brand Management 23, 457-471, 2016
172016
Pattern of CsICE1 expression under cold or drought treatment and functional verification through analysis of transgenic Arabidopsis
ZT Ding, C Li, H Shi, H Wang, Y Wang
Genet Mol Res 14 (3), 11259-11270, 2015
152015
Genetic diversity of cucumber (Cucumis sativus L.) germplasm by SSR
M Sheng-qi, G Xing-fang, Z Sheng-ping, W Xiao-wu, W Ye
Acta Horticulturae Sinica 35 (9), 1323, 2008
132008
Molecular mapping and candidate gene analysis for heavy netting gene (H) of mature fruit of cucumber (Cucumis sativus L.)
W Min, GU Xing-fang, M Han, LIU Shu-lin, W Ye, TC Wehner
Scientia Agricultura Sinica 47 (8), 1550-1557, 2014
112014
Consumer insights from peer-to-peer communication in an online health community of weight management
Y Wang, E Willis, S Rodgers
Journal of Consumer Health on the Internet 18 (2), 143-156, 2014
112014
Inheritance analysis and QTL mapping of cucumber seed size
W Min, M Han, Z Sheng-Ping, LIU Shu-Lin, D Shao-Yun, W Ye, ...
Acta Horticulturae Sinica 41 (1), 63, 2014
92014
3-D global simulations of tropospheric chemistry with focus on ozone distributions: results of the GIM/IGAC intercomparison 1997 exercise
M Kanakidou
Office for Official Publications of the European Communities, 1999
91999
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