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Anna Näppä
Anna Näppä
Verified email at ltu.se - Homepage
Title
Cited by
Cited by
Year
Employee perceptions of employers’ creativity and innovation: Implications for employer attractiveness and branding in tourism and hospitality
ME Styvén, A Näppä, M Mariani, R Nataraajan
Journal of Business Research 141, 290-298, 2022
622022
The brand personality dimensions of business-to-business firms: a content analysis of employer reviews on social media
J Robertson, S Lord Ferguson, T Eriksson, A Näppä
Journal of Business-to-Business Marketing 26 (2), 109-124, 2019
602019
Employer branding: Attracting and retaining talent in financial services
A Näppä, M Farshid, T Foster
Journal of Financial Services Marketing 19, 132-145, 2014
472014
Functional top management teams and marketing organization: exploring strategic decision-making
T Eriksson, J Robertson, A Näppä
Journal of Strategic Marketing, 1-18, 2022
112022
Crafting a paying-it-forward mindset in business: Five principles for a competitive employer branding advantage
T Eriksson, A Näppä, J Robertson
Business Horizons 66 (1), 51-64, 2023
102023
All for one and one for all: Encouraging ecosystem citizenship behaviour to strengthen employer branding
T Eriksson, A Näppä, J Robertson
Scandinavian Journal of Management 38 (2), 101211, 2022
102022
Co-created employer brands: the interplay of strategy and identity
A Näppä
European Journal of Training and Development 47 (10), 37-52, 2022
82022
Creating a Strong Service Brand Through Talent: The Relationship Between Corporate, Internal and Employer Branding
A Näppä
62013
I just work here! Employees as co-creators of the employer brand
A Näppä, M Ek Styvén, T Foster
Scandinavian Journal of Hospitality and Tourism 23 (1), 73-93, 2023
52023
Attraktiva arbetsgivare: Employer branding i besöksnäringen
M Styvén, A Näppä
Besöksnäringens forsknings-och utvecklingsfond, 2021
32021
Shaping the picture: A holistic view of destination image formation
M Ek Styvén, A Näppä, C Strandberg, Å Wallström
7th International Conference on Tourism Management & Related Issues, Milan …, 2017
22017
Building Employer Brands: The Employee Perspective
A Näppä
Luleå University of Technology, 2023
12023
Employment in the tourism and hospitality industry: towards a unified value proposition
A Näppä, M Ek Styvén, J Robertson
2024
Workplace learning in transient workplaces: the tourism and hospitality industry in the Arctic region
K Parding, M Ek Styvén, F Lindström, A Näppä
Journal of Workplace Learning 35 (9), 259-273, 2023
2023
Kompetent, kunnig och stolt: Vikten av kompetensutveckling i besöksnäringen
M Ek Styvén, A Näppä, K Parding
2023
Revitalizing Employer Branding: Unveiling an Industry Value Proposition through the Voices of Tourism and Hospitality Employees
A Näppä, M Ek Styvén, K Parding
31st Nordic Symposium on Tourism and Hospitality Research, 135-138, 2023
2023
Placing the place in employer branding: The case of the tourism and hospitality sector in Northern Sweden
M Ek Styvén, A Näppä, K Parding
31st Nordic Symposium on Tourism and Hospitality Research, 19-21 September …, 2023
2023
Employment in tourism and hospitality: towards a unified value proposition
A Näppä, M Ek Styvén, J Robertson
2023
Whose Role Is It Anyway? A Consideration of Responsibility in Digital Addiction: An Abstract
M Reyneke, J Robertson, C Ferreira, A Näppä
Academy of Marketing Science Annual Conference, 131-132, 2022
2022
Learning and creativity in a transient sector: The case of tourism and hospitality businesses in the Arctic region
J Svensson, M Styvén, K Parding, A Näppä
10th EIASM International Conference on Tourism Management and Related Issues …, 2022
2022
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