| How does corporate social responsibility create value for consumers? T Green, J Peloza Journal of consumer marketing 28 (1), 48-56, 2011 | 674 | 2011 |
| Finding the right shade of green: The effect of advertising appeal type on environmentally friendly consumption T Green, J Peloza Journal of advertising 43 (2), 128-141, 2014 | 321 | 2014 |
| How do consumers infer corporate social responsibility? The role of organisation size T Green, J Peloza Journal of Consumer Behaviour 13 (4), 282-293, 2014 | 146 | 2014 |
| Download or stream? Steal or buy? Developing a typology of today's music consumer G Sinclair, T Green Journal of Consumer Behaviour 15 (1), 3-14, 2016 | 92 | 2016 |
| How did the recession change the communication of corporate social responsibility activities? T Green, J Peloza Long Range Planning 48 (2), 108-122, 2015 | 51 | 2015 |
| Giving the gift of goodness: An exploration of socially responsible gift-giving T Green, J Tinson, J Peloza Journal of Business Ethics 134, 29-44, 2016 | 32 | 2016 |
| Do they know it’s CSR at all? An exploration of socially responsible music consumption T Green, G Sinclair, J Tinson Journal of Business Ethics 138, 231-246, 2016 | 31 | 2016 |
| Can corporate social responsibility deter consumer dysfunctional behavior? AM Allen, T Green, MK Brady, J Peloza Journal of Consumer Marketing 37 (7), 729-738, 2020 | 20 | 2020 |
| When do consumers value ethical attributes? The role of perceived quality in gift-giving G Das, J Peloza, G Varshneya, T Green European Journal of Marketing 55 (1), 315-335, 2021 | 18 | 2021 |
| The influence of retailer size on consumer responses to social responsibility initiatives T Green, AM Allen, J Peloza Journal of Consumer Behaviour 17 (4), 439-446, 2018 | 11 | 2018 |
| Download or stream G Sinclair, T Green Steal or buy, 2016 | 7 | 2016 |
| Do consumers value corporate social responsibility in an economic downturn? T Green, J Peloza Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference …, 2015 | 4 | 2015 |
| The broken record: How the music industry is making sense of uncertainty and change T Green, G Sinclair Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de …, 2022 | 2 | 2022 |
| It Leaves a Bad Taste in Your Mouth: How Corporate Social Irresponsibility Impacts Consumption Experiences T Green, J Peloza, A Mantonakis, J Shang Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de …, 2023 | 1 | 2023 |
| When Do Anticipated Guilt Ads Lead to Ethical Consumption? Identifying Moderating Variables from a Literature Review S Spence, KY Wang, N Thongpapanl, T Green Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | 1 | 2016 |
| Corporate social responsibility communication: firm strategies and consumer responses TD Green Simon Fraser University, 2012 | 1 | 2012 |
| HOW THE HIRING OF STIGMATIZED POPULATIONS CAN LEAD TO A CSR BACKFIRE EFFECT J Shang, T Green Academy of Marketing Studies Journal 25 (1), 1-16, 2021 | | 2021 |
| An Exploration of Socially Responsible Music Consumption T Green, G Sinclair, J Tinson Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy …, 2016 | | 2016 |
| Save the Planet or Save Some Money? How the Framing of Environmentally Friendly Behaviour Affects Consumers. T Green, J Peloza Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | | 2015 |
| When the Going Gets Tough, Do the Tough Keep Giving? Advertising Corporate Social Responsibility During a Recession T Green, J Peloza | | 2011 |
John PelozaUniversity of KentuckyVerified email at uky.edu
