Anshu Pradeep Suri
Anshu Pradeep Suri
Adresse e-mail validée de hec.ca
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A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights
M Khamitov, Y Grégoire, A Suri
Journal of the Academy of Marketing Science 48 (3), 519-542, 2020
482020
I can forgive you, but I can’t forgive the firm: An examination of service failures in the sharing economy
A Suri, B Huang, S Sénécal
Journal of Marketing Theory and Practice 27 (4), 355-370, 2019
92019
Toward a science of negative critical incidents: Bridging brand transgression research and service failure-recovery
M Khamitov, Y Grégoire, A Suri
ACR Asia-Pacific Advances, 2018
12018
Choice Overload, Does It Really Exist?: a Neurophysiological Assessment of Consumers’ Responses to “The Paradox of Choice”
A Suri, S Sénécal, P LÉGER
ACR North American Advances, 2020
2020
Synthesizing Negative Critical Incidents: Integration of Service Failure–Recovery and Brand Transgression Streams: An Abstract
M Khamitov, Y Grégoire, A Suri
Academy of Marketing Science Annual Conference, 327-328, 2019
2019
A Systematic Review of Brand Transgression, Service Failure-Recovery, and Product-Harm Crisis: Integration and Future Directions
M Khamitov, Y Grégoire, A Suri
ACR North American Advances, 2019
2019
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