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Nicole Robitaille
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Year
Pain of paying?—A metaphor gone literal: Evidence from neural and behavioral science
N Mazar, H Plassmann, N Robitaille, A Lindner
Rotman School of Management Working Paper, 2016
49*2016
Increasing organ donor registrations with behavioral interventions: A field experiment
N Robitaille, N Mazar, CI Tsai, AM Haviv, E Hardy
Journal of Marketing 85 (3), 168-183, 2021
42*2021
Effectiveness of Planning Prompts on Organizations’ Likelihood to File Their Overdue Taxes: A Multi‐Wave Field Experiment
N Robitaille, J House, N Mazar
Management Science 67 (7), 4327-4340, 2021
23*2021
An Investigation of Consumers' Moral Licensing Behavior
N Robitaille
University of Toronto (Canada), 2014
13*2014
Gifting an Identity: The Effect of Gifts on Receiver Identity
M Philp, L Ashworth, N Robitaille, S Rath
ACR North American Advances, 2016
32016
The robustness of mental accounting: a global perspective
G Priolo, F Stablum, M Vacondio, S D'Ambrogio, M Caserotti, B Conte, ...
OSF Preprints, 2023
22023
How “Time Until the End” Influences Actual Versus Predicted Consumer Experiences: a Resource Allocation Account
C Tsai, M Zhao, N Robitaille
ACR North American Advances, 2016
22016
Perceived persuasion conveys a threat to consumers’ social worth
S Rath, L Ashworth, N Robitaille
Association for Consumer Research Conference, 2019
12019
Looking a gift horse in the mouth: Suspicion of large gift expenditures undermines gift appreciation
A Mutluoglu, L Ashworth, N Robitaille
Psychology & Marketing, 2024
2024
Motivating Sustainable Energy Consumption Within Organizations: The Role of Analytics and Optimized Communication
C Amaral, C Kolsarici, I Ikonen, N Robitaille
2023 Marketing & Public Policy Conference Awards, 2023
2023
Motivating Sustainable Energy Consumption Within Organizations: The Role of Artificial Intelligence and Behavioural Nudging
C Amaral, C Kolsarici, I Ikonen, N Robitaille
European Marketing Academy (EMAC) Annual Conference 2023, 2023
2023
Do Behavioral Nudges Work on Organizations?
N Mazar, N Robitaille, J House
Harvard Business Review, 2021
2021
I’m not your friend, buddy: Friendliness without friendship hinders consumer-firm relationship development
S Rath, L Ashworth, N Robitaille, M Philp
Association for Consumer Research Conference, 2017
2017
The effects of product display organization on consumers' visual attention to attributes
N Robitaille
Concordia University, 2008
2008
Gifts that Keep on Giving: Reflected Appraisals from Gifts and Their Role in Identity and Choice
L Ashworth, S Rath, N Robitaille
Available at SSRN 4641850, 0
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