Mark Cleveland

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	All	Since 2018
Citations	7445	4187
h-index	36	30
i10-index	50	43

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Co-authors

Michel LarocheRoyal Bank Distinguished Professor of Marketing, Concordia UniversityVerified email at concordia.ca
nicolas papadopoulosDistinguished Research Professor, Sprott School of Business, Carleton UniversityVerified email at carleton.ca
Boris BartikowskiKedge Business SchoolVerified email at kedgebs.com
Gad SaadProfessor of Marketing and Evolutionary Behavioral Scientist, Concordia UniversityVerified email at jmsb.concordia.ca
José I. Rojas-MéndezProfessor, International Business & Marketing at Sprott School of Business, CarletonVerified email at carleton.ca
Barry J. BabinPhil B. Hardin Professor of Marketing, University of MississippiVerified email at bus.olemiss.edu
Philippa WardReader in Services MarketingVerified email at glos.ac.uk
Secil Erdogan ErtorerAssociate Professor of Sociology, Canisius UniversityVerified email at canisius.edu
Fabian BartschMontpellier Business SchoolVerified email at montpellier-bs.com
Dayananda PalihawadanaProfessor Marketing, University of LeedsVerified email at lubs.leeds.ac.uk
frank Ponsuniversité LavalVerified email at fsa.ulaval.ca
Peeter VerleghProfessor of Marketing, Vrije Universiteit (VU) AmsterdamVerified email at vu.nl
Gary Gregory, Associate ProfessorUniversity of New South WalesVerified email at unsw.edu.au
Attila YaprakWayne State UniversityVerified email at wayne.edu
Sylvia von WallpachProfessor (MSO), Copenhagen Business SchoolVerified email at cbs.dk
Alexander JosiassenProfessor, Copenhagen Business SchoolVerified email at cbs.dk
Sona Chovanova SupekovaPan-European University in BratislavaVerified email at paneurouni.com
Walter RennerPan European University, Bratislava (Slovak Republic)Verified email at aau.at
Martin NechtelbergerLecturer, Adjunct Faculty, University of NicosiaVerified email at unic.ac.cy
Eunju KoYonsei UniversityVerified email at yonsei.ac.kr

Mark Cleveland

Dancap Chair in Consumer Behavior, Full Professor of Marketing, The University of Western Ontario

Verified email at uwo.ca - Homepage

Marketing Consumer Behavior Culture Cross-Culture Identity


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Acculturation to the global consumer culture: Scale development and research paradigm M Cleveland, M Laroche Journal of Business Research 60 (3), 249-259, 2007	847	2007
Cosmopolitanism, consumer ethnocentrism, and materialism: An eight-country study of antecedents and outcomes M Cleveland, M Laroche, N Papadopoulos Journal of International marketing 17 (1), 116-146, 2009	839	2009
Shades of green: linking environmental locus of control and pro‐environmental behaviors M Cleveland, M Kalamas, M Laroche Journal of consumer marketing 22 (4), 198-212, 2005	559	2005
Service quality perceptions and customer satisfaction: evaluating the role of culture M Laroche, LC Ueltschy, S Abe, M Cleveland, PP Yannopoulos Journal of international marketing 12 (3), 58-85, 2004	412	2004
Gender differences in information search strategies for a Christmas gift M Laroche, G Saad, M Cleveland, E Browne Journal of consumer marketing 17 (6), 500-522, 2000	331	2000
Identity, demographics, and consumer behaviors M Cleveland, N Papadopoulos, M Laroche International Marketing Review 28 (3), 244-266, 2011	325	2011
Identity, demographics, and consumer behaviors: International market segmentation across product categories M Cleveland, N Papadopoulos, M Laroche International Marketing Review 28 (3), 244-266, 2011	325	2011
Globalization, culture, religion, and values: Comparing consumption patterns of Lebanese Muslims and Christians M Cleveland, M Laroche, R Hallab Journal of Business Research 66 (8), 958-967, 2013	308	2013
Pro-environmental behaviors for thee but not for me: Green giants, green Gods, and external environmental locus of control M Kalamas, M Cleveland, M Laroche Journal of Business Research 67 (2), 12-22, 2014	260	2014
Global vs. local brands: How home country bias and price differences impact brand evaluations W Winit, G Gregory, M Cleveland, P Verlegh International Marketing Review 31 (2), 102-128, 2014	254	2014
“It's not easy being green”: Exploring green creeds, green deeds, and internal environmental locus of control M Cleveland, M Kalamas, M Laroche Psychology & Marketing 29 (5), 293-305, 2012	244	2012
Identity, culture, dispositions and behavior: A cross-national examination of globalization and culture change M Cleveland, JI Rojas-Méndez, M Laroche, N Papadopoulos Journal of Business Research 69 (3), 1090-1102, 2016	229	2016
Migration and materialism: The roles of ethnic identity, religiosity, and generation M Cleveland, W Chang Journal of Business Research 62 (10), 963-971, 2009	226	2009
Cosmopolitanism, individual-level values and cultural-level values: A cross-cultural study M Cleveland, S Erdoğan, G Arıkan, T Poyraz Journal of Business Research 64 (9), 934-943, 2011	208	2011
Acculturation and consumption: Textures of cultural adaptation M Cleveland, M Laroche, F Pons, R Kastoun International Journal of intercultural relations 33 (3), 196-212, 2009	204	2009
Information search patterns for gift purchases: a cross‐national examination of gender differences M Cleveland, BJ Babin, M Laroche, P Ward, J Bergeron Journal of Consumer Behaviour 3 (1), 20-47, 2003	184	2003
“I” versus “we” how individualists and collectivists use information sources to formulate their service expectations M Laroche, M Kalamas, M Cleveland International marketing review 22 (3), 279-308, 2005	177	2005
Consumer Fear of Online Identity Theft: Scale Development and Validation P Hille, G Walsh, M Cleveland Journal of Interactive Marketing 30 (2), 1-19, 2015	138	2015
Cross-linguistic validation of a unidimensional scale for cosmopolitanism M Cleveland, M Laroche, I Takahashi, S Erdoğan Journal of Business Research 67 (3), 268-277, 2014	119	2014
Globalization, national identity, biculturalism and consumer behavior: A longitudinal study of Dutch consumers K Sobol, M Cleveland, M Laroche Journal of Business Research 82, 340-353, 2018	104	2018

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