Berna Devezer
Berna Devezer
Associate Professor of Marketing, University of Idaho
Adresse e-mail validée de uidaho.edu
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When do customers offer firms a “second chance” following a double deviation? The impact of inferred firm motives on customer revenge and reconciliation
J Joireman, Y Grégoire, B Devezer, TM Tripp
Journal of Retailing 89 (3), 315-337, 2013
1562013
Consumer well-being: Effects of subgoal failures and goal importance
B Devezer, DE Sprott, ER Spangenberg, S Czellar
Journal of Marketing, 2014
642014
A meta-analytic synthesis of the question-behavior effect
ER Spangenberg, I Kareklas, B Devezer, D Sprott
Journal of Consumer Psychology, 2016
302016
Robust modeling in cognitive science
MD Lee, AH Criss, B Devezer, C Donkin, A Etz, FP Leite, D Matzke, ...
Computational Brain & Behavior 2 (3-4), 141-153, 2019
22*2019
Self-prediction and patient health: Influencing health-related behaviors throughself-prophecy.
DE Sprott, ER Spangenberg, DC Knuff, B Devezer
Medical science monitor 12 (5), RA85-RA91, 2006
162006
Scientific discovery in a model-centric framework: Reproducibility, innovation, and epistemic diversity
B Devezer, LG Nardin, B Baumgaertner, EO Buzbas
PLOS ONE 14 (5: e0216125), 2019
14*2019
How competitor brand names affect within-brand choices
K Gunasti, B Devezer
Marketing Letters 27 (4), 715-727, 2016
72016
Openness and Reproducibility: Insights from a Model-Centric Approach
B Baumgaertner, B Devezer, EO Buzbas, LG Nardin
arXiv preprint arXiv:1811.04525, 2018
4*2018
An alternative format for the elevator pitch
MA McCollough, B Devezer, G Tanner
The International Journal of Entrepreneurship and Innovation 17 (1), 55-64, 2016
42016
Gender and the question-behavior effect: Evidence of moderation from two experiments
D Sprott, E Spangenberg, B Devezer, M Zidansek
EMAC (European Marketing Academy Conference) 2011 Conference Proceedings …, 2011
12011
Is failure a blessing or a curse? Behavioral goal violation, cognitive dissonance and consumer welfare
B Devezer, DE Sprott, ER Spangenberg
ACR North American Advances, 2008
12008
Robust diversity in cognitive science
J Vandekerckhove, CN White, JS Trueblood, JN Rouder, D Matzke, ...
Computational Brain & Behavior 2 (3-4), 271-276, 2019
2019
Question-Behavior Effect Roundtable
E Spangenberg
ACR North American Advances, 2016
2016
Mere-Alignability of Alphanumeric Brand Names: How Exposure to Mercedes C350 Affects the Choice Between Bmw 335I and Bmw 330I
K Gunasti, B Devezer
ACR North American Advances, 2012
2012
Two essays on the outcomes of self-regulatory failures: Theroles of cognitive dissonance and self-schema activation
BD Buzbas
Washington State University, 2009
2009
Does Direction of Prediction Impact the Self-Prophecy Effect?
DE Sprott, ER Spangenberg, R Fisher, B Devezer
ADVANCES IN CONSUMER RESEARCH 32, 257, 2005
2005
Role of Self-Schema Activation in Goal Pursuit via Sequential Choice
B Devezer, K Dogerlioglu-Demir
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