Dhruv Grewal
Dhruv Grewal
Professor of Marketing & Toyota Chair of Commerce and Electronic Business, Babson College
Verified email at babson.edu - Homepage
TitleCited byYear
Effects of Price, Brand, and Store Information on Buyers' Product Evaluations
WB Dodds, DG Kent, B Monroe
Journal of Marketing Research, 1991
69861991
Retailing management
M Levy, BA Weitz, D Grewal
Irwin/McGraw-Hill, 2014
2967*2014
Factors influencing the effectiveness of relationship marketing: a meta-analysis
RW Palmatier, RP Dant, D Grewal, KR Evans
Journal of marketing 70 (4), 136-153, 2006
28702006
The influence of multiple store environment cues on perceived merchandise value and patronage intentions
J Baker, A Parasuraman, D Grewal, GB Voss
Journal of marketing 66 (2), 120-141, 2002
27652002
The impact of technology on the quality-value-loyalty chain: a research agenda
A Parasuraman, D Grewal
Journal of the academy of marketing science 28 (1), 168-174, 2000
24602000
The effects of price-comparison advertising on buyers’ perceptions of acquisition value, transaction value, and behavioral intentions
D Grewal, KB Monroe, R Krishnan
Journal of marketing 62 (2), 46-59, 1998
22601998
The influence of store environment on quality inferences and store image
J Baker, D Grewal, A Parasuraman
Journal of the academy of marketing science 22 (4), 328-339, 1994
20701994
The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions
D Grewal, R Krishnan, J Baker, N Borin
Journal of retailing 74 (3), 331-352, 1998
17981998
An experimental approach to making retail store environmental decisions.
J Baker, LM Grewal, Dhruv
Journal of retailing, 1992
17201992
Understanding service convenience
LL Berry, K Seiders, D Grewal
Journal of marketing 66 (3), 1-17, 2002
15352002
Marketing research
A Parasuraman, D Grewal, R Krishnan
Cengage Learning, 2006
13502006
Assessing the predictive validity of two methods of measuring self-image congruence
MJ Sirgy, D Grewal, TF Mangleburg, J Park, KS Chon, CB Claiborne, ...
Journal of the academy of marketing science 25 (3), 229, 1997
11111997
Consumer satisfaction and perceived quality: complementary or divergent constructs?
JB Gotlieb, D Grewal, SW Brown
Journal of applied psychology 79 (6), 875, 1994
10571994
Challenges and opportunities in multichannel customer management
SA Neslin, D Grewal, R Leghorn, V Shankar, ML Teerling, JS Thomas, ...
Journal of service research 9 (2), 95-112, 2006
10492006
Do satisfied customers buy more? Examining moderating influences in a retailing context
K Seiders, GB Voss, D Grewal, AL Godfrey
Journal of marketing 69 (4), 26-43, 2005
10322005
The roles of price, performance, and expectations in determining satisfaction in service exchanges
GB Voss, A Parasuraman, D Grewal
Journal of marketing 62 (4), 46-61, 1998
9681998
Customer experience management in retailing: an organizing framework
D Grewal, M Levy, V Kumar
Journal of retailing 85 (1), 1-14, 2009
9032009
Customer experience management in retailing: understanding the buying process
NM Puccinelli, RC Goodstein, D Grewal, R Price, P Raghubir, D Stewart
Journal of retailing 85 (1), 15-30, 2009
9002009
Determinants of online channel use and overall satisfaction with a relational, multichannel service provider
MM Montoya-Weiss, GB Voss, D Grewal
Journal of the academy of marketing Science 31 (4), 448-458, 2003
8922003
A comparative longitudinal analysis of theoretical perspectives of interorganizational relationship performance
RW Palmatier, RP Dant, D Grewal
Journal of marketing 71 (4), 172-194, 2007
8412007
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