Cross-sectional versus longitudinal survey research: Concepts, findings, and guidelines A Rindfleisch, AJ Malter, S Ganesan, C Moorman Journal of marketing research 45 (3), 261-279, 2008 | 1582 | 2008 |
Does distance still matter? Geographic proximity and new product development S Ganesan, AJ Malter, A Rindfleisch Journal of Marketing, 44-60, 2005 | 436 | 2005 |
The decline and dispersion of marketing competence FE Webster, AJ Malter, S Ganesan MIT Sloan Management Review 46 (4), 35-43, 2005 | 424 | 2005 |
Protected agriculture: a global review MH Jensen, AJ Malter World Bank Publications, 1995 | 346 | 1995 |
Embodied Cognition and New Product Design: Changing Product Form to Influence Brand Categorization* R Kreuzbauer, AJ Malter Journal of Product Innovation Management 22 (2), 165-176, 2005 | 310 | 2005 |
Managing knowledge for innovation: The role of cooperation, competition, and alliance nationality H Zhang, C Shu, X Jiang, AJ Malter Journal of international marketing 18 (4), 74-94, 2010 | 300 | 2010 |
Marketing as service-exchange: Taking a leadership role in global marketing management RF Lusch, SL Vargo, AJ Malter Organizational Dynamics 35 (3), 264-278, 2006 | 280 | 2006 |
Keeping the body in mind: the influence of body esteem and body boundary aberration on consumer beliefs and purchase intentions JA Rosa, EC Garbarino, AJ Malter Journal of Consumer Psychology 16 (1), 79-91, 2006 | 133 | 2006 |
Can marketing regain its seat at the table? FE Webster, AJ Malter, S Ganesan Marketing Science Institute, 2003 | 122 | 2003 |
E-(embodied) knowledge and e-commerce: How physiological factors affect online sales of experiential products JA Rosa, AJ Malter Journal of Consumer Psychology 13 (1), 63-73, 2003 | 101 | 2003 |
Embodiment in judgment and choice M Reimann, W Feye, AJ Malter, JM Ackerman, R Castano, N Garg, ... Journal of Neuroscience, Psychology, and Economics 5 (2), 104, 2012 | 74 | 2012 |
What does it take to survive in a digital world? Resource‐based theory and strategic change in the TV industry R Schauerte, S Feiereisen, AJ Malter Journal of Cultural Economics 45 (2), 263-293, 2021 | 56 | 2021 |
An introduction to embodied cognition: Implications for consumer research AJ Malter Advances in consumer research 23, 272-276, 1996 | 52 | 1996 |
Product Design Perception and Brand Categorization. R Kreuzbauer, AJ Malter Advances in Consumer Research 34, 2007 | 41 | 2007 |
The effect of individual learning on competitive decision-making and firm performance AJ Malter, PR Dickson International Journal of Research in Marketing 18 (1-2), 99-117, 2001 | 36 | 2001 |
Transitioning to a digital world AJ Malter, A Rindfleisch Review of Marketing Research 16, 1-11, 2019 | 30 | 2019 |
Financial Incentives and Salesperson Time Orientation in New Product Launch: A Longitudinal Study F Beuk, AJ Malter, J Spanjol, J Cocco Journal of Product Innovation Management doi: 10.1111/jpim.12157, 2014 | 24 | 2014 |
Profits from petals: the development of cut flower exports in Southern Africa. AJ Malter, A Reijtenbagh, S Jaffee | 16 | 1999 |
Marketing in a digital world A Rindfleisch, AJ Malter Emerald Group Publishing, 2019 | 14 | 2019 |
Dynamic strategic goal setting: theory and initial evidence MB Houston, S Ratneshwar, L Ricci, AJ Malter Review of Marketing Research 7, 19-62, 2010 | 14 | 2010 |