Stephanie Jacobsen
Stephanie Jacobsen
Bridgewater State University
No verified email
Title
Cited by
Cited by
Year
Adoption of social media by fast-growing companies: Innovation among the Inc. 500
NG Barnes, S Jacobsen
Journal of Marketing Development and Competitiveness 7 (1), 11-17, 2013
522013
Missed eWOM opportunities: A cross-sector analysis of online monitoring behavior
NG Barnes, SL Jacobsen
Journal of Marketing Communications 20 (1-2), 147-158, 2014
392014
Fish where the fish are: Higher-ed embraces new communications tools to recruit the wired generation
NG Barnes, SL Jacobsen
Journal of Higher Education Theory and Practice 13 (3/4), 11-21, 2013
152013
On Being Social: How Social Identity Impacts Social Commerce for the Millennial Shopper
S Jacobsen, NG Barnes
International Journal of Management Science and Business Administration, 2017
102017
Why did I buy this?
S Jacobsen
Journal of Research in Interactive Marketing, 2018
92018
The missing link in social media use among top MBA programs: Tracking prospects
NG Barnes, SL Jacobsen
Journal of New Communications Research 5 (1), 146-163, 2013
72013
Meet the New Class, Same as the Old Class? Millennials and Their Surprising Learning Preferences.
NJ Barnes, S Jacobsen
Journal of Higher Education Theory & Practice 15 (7), 2015
52015
The Unfortunate Decline of Blogging Among the Fortune 500: The Downside of Adopting Substitute Innovations
NG Barnes, S Jacobsen
Journal of Strategic Innovation and Sustainability 11 (2), 2016
22016
Once Upon A Time in the Fortune 500: How Storytelling Encouraged Businesses to Take a Second Look at Blogs
S Jacobsen, NG Barnes
American Journal of Management 19 (3), 2019
2019
The Blame Game: The Effect of Recommendation Context on Product Outcome Attributions
SL Jacobsen
2017
Value Added through Real World Readiness
S Jacobsen
2017
Reflections on Life in Higher Education
RD Saucier, NG Barnes, KK Folkers, FB Hoyt, LM Lindgren, LL Lohman, ...
Palgrave Macmillan, 2016
2016
Getting into Oz: How I Was Able to Peek behind the Curtain
S Jacobsen
Reflections on Life in Higher Education, 111-117, 2016
2016
A Study of Undergraduate Accounting Students' Graduation Trends Resulting from Changes in Requirements for Certified Public Accountant (CPA) Licensure in New York State
NG Barnes, SL Jacobsen
Journal of Higher Education Theory and Practice 12 (1), 108-118, 2012
2012
Marketing Development and Competitiveness
NG Barnes, S Jacobsen, J Leschke, HJ Sachdev, CY Joegiono, CA Martin, ...
TEACHING EFFECTIVE COMMUNICATION STRATEGIES TO TECHNOLOGICALLY SAVVY STUDENTS
SL Jacobsen
Marketing Management Association 2012 Fall Educators’ Conference, 252, 0
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Articles 1–16