Stanley J. Shapiro
Stanley J. Shapiro
Professor of Marketing Simon Fraser University
Verified email at sfu.ca
Title
Cited by
Cited by
Year
Basic marketing
EJ McCarthy, SJ Shapiro, WD Perreault
Irwin-Dorsey, 1979
60331979
Marketing behavior and executive action: A functionalist approach to marketing theory
W Alderson, SJ Shapiro
RD Irwin, 1957
20511957
Essentials of marketing: a global-managerial approach
EJ McCarthy, WD Perreault
Irwin Professional Publishing, 1994
2961994
Cranes and derricks
HI Shapiro, JP Shapiro, LK Shapiro
McGraw-Hill Companies, 1990
204*1990
Theory in marketing.
R Cox, W Alderson, SJ Shapiro
Theory in marketing., 1964
971964
The politics of marketing: analyzing the parallel political marketplace
MD Hutt, MP Mokwa, SJ Shapiro
Journal of Marketing 50 (1), 40-51, 1986
961986
A twenty-first century guide to Aldersonian marketing thought
B Wooliscroft, RD Tamilia, SJ Shapiro
Springer Science & Business Media, 2006
772006
Sex Differences in Personality Traits of Female and Male Masters of Business Administration Students
SJ Steinberg, R., Shapiro
Journal of Applied Psychology 67 (3), 306-310, 1982
621982
Financial Dimensions of Marketing Management
S Kirpalani, V. H.& Shapiro
Journal of Marketing 37 (3), 40-47, 1973
591973
Macromarketing: origins, development, current status and possible future direction
G Svensson, SJ Shapiro
European Business Review, 2006
552006
Marketing in a conserver society
SJ Shapiro
Business Horizons 21 (2), 3-13, 1978
521978
Marketing and Public Policy: Transformative Research in Developing Markets
CJ Shultz, R Deshpandé, TB Cornwell, A Ekici, P Kothandaraman, ...
Journal of Public Policy & Marketing 31 (2), 178-184, 2012
472012
Comparative marketing and economic development
SJ Shapiro
Science and marketing, 398-429, 1965
451965
Marketing Effectiveness, Insights from Accounting and Finance
SJ Shapiro, VH Kirpalani
Allyn & Bacon, 1984
431984
Marketing and the Computer
W Alderson, SJ Shapiro
Prentice-Hall, 1963
421963
Readings in the history of American marketing; settlement to Civil War
SJ Shapiro, AF Doody
Irwin, 1968
411968
Interpreting macromarketing: the construction of a major macromarketing research collection
SJ Shapiro, M Tadajewski, CJ Shultz
Journal of Macromarketing 29 (3), 325-334, 2009
332009
MARKETING AND THE INFORMATION PROFESSIONAL: ODD COUPLE OR MEANINGFUL RELATIONSHIP.
SJ Shapiro, S SJ
321980
Basic marketing
WD Perreault, SJ Shapiro
McGraw-Hill, 2000
312000
Patents and progress: the sources and impact of advancing technology
W Alderson, V Terpstra, SJ Shapiro
RD Irwin, 1965
211965
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