Hoda Diba
Hoda Diba
Lecturer at CSUF, ISDS dept & Ph.D. Candidate at LTU, Sweden
Verified email at fullerton.edu - Homepage
Cited by
Cited by
A great place to work!? Understanding crowdsourced employer branding
A Dabirian, J Kietzmann, H Diba
Business Horizons 60 (2), 197-205, 2017
Social media influence on the B2B buying process
H Diba, JM Vella, R Abratt
Journal of Business & Industrial Marketing, 2019
A 23-Year Bibliometric Study of the Journal of Food Products Marketing
A Dabirian, H Diba, F Tareh, E Treen
Journal of Food Products Marketing 22 (5), 610-622, 2016
Clustering of influential wine bloggers using automated content analysis techniques
S Lord Ferguson, L Ewing, A Bigi, H Diba
Journal of Wine Research, 1-9, 2019
Self-Affirmation of Narcissists on Social Media: A Study Proposing a New Method of Categorization on Facebook Ads
M Cassar, A Dabirian, H Diba, J Konietzny
Academy of Marketing Science Annual Conference, 93-101, 2017
The Prosthetic Generation Is all Around Us: Feelings and Emotions About Knee Replacement Surgery and Their Impact on Overall Sentiment: An Abstract
C Pitt, A Dabirian, E Botha, J Kietzmann, H Diba
Academy of Marketing Science Annual Conference, 561-561, 2017
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