| Pivot! How the restaurant industry adapted during COVID-19 restrictions CL Norris, S Taylor Jr, DC Taylor International Hospitality Review 35 (2), 132-155, 2021 | 76 | 2021 |
| Expanding the experiential value scale to predict independent restaurant dining intent CL Norris, M Russen, S Taylor Jr Journal of Hospitality and Tourism Insights 6 (2), 613-631, 2023 | 17 | 2023 |
| Do local craft beverages taste better? An investigation into the halo effect JA Levitt, S Taylor Jr, C Norris Journal of Foodservice Business Research 26 (1), 49-63, 2023 | 5 | 2023 |
| What is rogue marketing? An exploration of how hard seltzer sparked a social media phenomenon CL Norris, DC Taylor, S Taylor Jr International Journal of Wine Business Research 34 (3), 329-348, 2022 | 3 | 2022 |
| Exploring consumer perceptions of no-and low-alcohol craft beers S Taylor Jr, EA Whalen, CL Norris Journal of Consumer Marketing 40 (6), 625-638, 2023 | 2 | 2023 |
| The rise of craft distilleries and their consumer segments CL Norris, S Taylor Jr, DC Taylor International Journal of Hospitality & Tourism Administration 23 (6), 1174-1191, 2022 | 2 | 2022 |
| Isn’t it iconic? Brand iconicity and distilled spirits: An exploratory study CL Norris, LE Swayne, S Taylor Jr, DC Taylor Journal of foodservice business research 24 (1), 19-41, 2021 | 2 | 2021 |
| Do Wine Flaws Really Matter to Wine Consumers’ Intention to Purchase Wine—An Online Study DC Taylor, CL Norris, NA Barber, S Taylor Jr Beverages 9 (2), 35, 2023 | 1 | 2023 |
| Just the tip: exploring the tipped restaurant employee perspective C Norris, S Taylor Jr, DC Taylor International Hospitality Review, 2023 | 1 | 2023 |
| Hold my beer! Consumer perceptions of innovative and sustainable secondary packaging CL Norris, M Orlowski, S Taylor Jr International Journal of Wine Business Research, 2024 | | 2024 |
| Competition in the Beer Industry—From Pipe Dream to Reality: Exploring the Potential Impacts of Executive Order 14036 S Taylor Jr, DC Taylor, CL Norris Cornell Hospitality Quarterly 65 (1), 59-67, 2024 | | 2024 |
| Is tipping just a game? Applying game theory to restaurant tipping behavior CL Norris, S Taylor Jr, DC Taylor, M Snipes International Journal of Hospitality Management 114, 103585, 2023 | | 2023 |
| The museum restaurant as a destination: the influence of wine DC Taylor, CL Norris, S Taylor Jr Journal of Foodservice Business Research, 1-19, 2023 | | 2023 |
| Applying Game Theory to Restaurant Tipping Behavior: A Holistic Examination of the Service Exchange Relationship CL Norris | | 2022 |
Scott Taylor, Jr., Ph.D.University of South CarolinaVerified email at mailbox.sc.edu
