Strategic foretelling: Communication-based antecedents of a firm's propensity to preannounce RJ Calantone, KE Schatzel Journal of Marketing 64 (1), 17-30, 2000 | 140 | 2000 |
Creating market anticipation: An exploratory examination of the effect of preannouncement behavior on a new product's launch K Schatzel, R Calantone Journal of the Academy of Marketing Science 34 (3), 357-366, 2006 | 86 | 2006 |
Reaching the non-traditional stopout population: A segmentation approach K Schatzel, T Callahan, CJ Scott, T Davis Journal of Marketing for Higher Education 21 (1), 47-60, 2011 | 68 | 2011 |
Beyond the firm's initial declaration: Are preannouncements of new product introductions and withdrawals alike? KE Schatzel, RJ Calantone, C Droge Journal of Product Innovation Management: AN INTERNATIONAL PUBLICATION OF …, 2001 | 43 | 2001 |
An examination of the coercive power-satisfaction relationship within a relational exchange: The moderating role of dealer resistance T Kiyak, AS Roath, KE Schatzel Journal of Marketing Channels 8 (3-4), 3-27, 2001 | 29 | 2001 |
Strategic channel activity preannouncements: An exploratory investigation of antecedent effects K Schatzel, C Droge, R Calantone Journal of Business Research 56 (12), 923-933, 2003 | 16 | 2003 |
Hitting the books again: Factors influencing the intentions of young adults to reenroll in college K Schatzel, T Callahan, T Davis Journal of College Student Retention: Research, Theory & Practice 15 (3 …, 2013 | 15 | 2013 |
Inducing employees to leave: A comparison of four severance options K Strandholm, K Schatzel, T Callahan Human Resource Management 52 (2), 243-262, 2013 | 15 | 2013 |
How do pioneering firms identify and pursue opportunities: an exploratory model of pioneering behavior SE Kim, T Kiyak, T Iles The Journal of American Academy of Business 6 (2), 1-9, 2005 | 9 | 2005 |
A firm’s technology demand receptivity: The development of the construct and a conceptual model K Schatzel, TA Iles, T Kiyak Journal of the American Academy of Business 7 (2), 1-6, 2005 | 9 | 2005 |
An educational option for those facing lay-off: A human capital perspective K Schatzel, K Strandholm, T Callahan Human Resource Development International 15 (3), 303-319, 2012 | 7 | 2012 |
Unfortunately the introduction of our new product will be delayed: an exploratory examination of factors that influence a firm to announce changes in its new product plans KE Schatzel, RJ Calantone, C Droge Journal of Applied Business Research (JABR) 24 (2), 2008 | 3 | 2008 |
A reconceptualization of preannouncement: antecedents and outcomes related to new product success KE Schatzel Michigan State University, 1999 | 1 | 1999 |
The R&D workers: managing innovation in Britain, Germany, Japan, and the United States K Schatzel Journal of International Marketing 4 (2), 95-97, 1996 | 1 | 1996 |
TTm RJ Calantone, KE Schatzel | | 2000 |
An examination of the use of exercised coercive power within a relational exchange: The moderating role of dealer resistance T Kiyak, AS Roath, KE Schatzel American Marketing Association. Conference Proceedings 10, 57, 1999 | | 1999 |
The dynamics of technological innovation: The evolution and development of information technology: by Geert Duysters. Cheltenham, UK: Edward Elgar, 1996. 258+ x pages. $79.95 KE Schatzel Journal of Product Innovation Management 15 (1), 103-104, 1998 | | 1998 |
Book Review: The R&D Workers: Managing Innovation in Britain, Germany, Japan, and the United States International Research Group on R&D Management S Eroglu, K Schatzel Journal of International Marketing 4 (2), 95-97, 1996 | | 1996 |