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Morgan M. Bryant
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Ratings, reviews, and revenues: do gender signals play a role in influencing consumer behavior and shop performance on social commerce sites? An examination using Etsy. com
MM Bryant, SA Thompson
2016 SMA Proceedings, 450-459, 2016
32016
United States Education Structure is Under Stress: Exploring the Destabilization of Academia's System Settings
J Riley, MM Bryant, K Nicewicz-Scott, A Watson, T Turner-Henderson
Journal of Macromarketing, 02761467231222540, 2024
22024
People, profiles, and purchases: Investigating the impact of environmental cues in social commerce
MM Bryant, R Basu
Cogent Business & Management 10 (3), 2023
12023
‘Scandal’, wine and shopping: The social customer journey for the Camille 23-oz. wine glass
MB Reeder, JN Burkhalter, NT Wood
Journal of Digital & Social Media Marketing 10 (2), 159-172, 2022
12022
The Crossover: Evaluating Mainstream Consumption of Urban Music Concerts
M Bryant, E Holt
Proceedings of the 2020 International Summit of the Music & Entertainment …, 2020
12020
CAN YOU FIND THE MARKETING IN THE MUSIC? AN INTERACTIVE CONCEPT-MATCHING ACTIVITY
MM Bryant, J Riley
Marketing Education Review, 1-7, 2024
2024
Ready, set, go! Deploying the social listening stoplight activity to teach marketing analytics using qualitative techniques
MM Bryant, J Riley, T Turner-Henderson, D Purnell
Journal of Marketing Analytics, 1-13, 2024
2024
Consumer Decision Journey
M BryantReeder, E Baskin
SAGE Publications, Inc., 2023
2023
Drinking from Olivia Pope’s Wine Glass: Fan Communities and the Impact of Parasocial Relationships on Consumption Behaviors
MM Bryant, J Burkhalter, N Wood
2019
FASB Fair value guidance will impact energy derivatives.
RA Jenson, MM Bryant
Natural Gas & Electricity 21 (1), 22-27, 2004
2004
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Articles 1–10