| The performance of ML, GLS, and WLS estimation in structural equation modeling under conditions of misspecification and nonnormality UH Olsson, T Foss, SV Troye, RD Howell Structural equation modeling 7 (4), 557-595, 2000 | 1034 | 2000 |
| Hotel guest satisfaction among business travelers: what are the important factors? MG Gundersen, M Heide, UH Olsson Cornell hotel and restaurant administration quarterly 37 (2), 72-81, 1996 | 606 | 1996 |
| Metode og dataanalyse: med fokus på beslutninger i bedrifter G Gripsrud, UH Olsson, R Silkoset Høyskoleforl., 2004 | 508 | 2004 |
| Metode og dataanalyse: beslutningsstøtte for bedrifter ved bruk av JMP, Excel og SPSS G Gripsrud, UH Olsson, R Silkoset Cappelen Damm akademisk, 2016 | 406 | 2016 |
| Analyzing data sets with missing data: An empirical evaluation of imputation methods and likelihood-based methods I Myrtveit, E Stensrud, UH Olsson IEEE Transactions on Software Engineering 27 (11), 999-1013, 2001 | 351 | 2001 |
| Multivariate analysis with LISREL KG Jöreskog, UH Olsson, FY Wallentin Springer, 2016 | 327 | 2016 |
| Consequences of ambivalence on satisfaction and loyalty SO Olsen, J Wilcox, U Olsson Psychology & Marketing 22 (3), 247-269, 2005 | 249 | 2005 |
| Adding variables to improve fit: The effect of model size on fit assessment in LISREL E Breivik, UH Olsson Structural equation modeling: Present and future, 169-194, 2001 | 159 | 2001 |
| Theoretic fit and empirical fit: The performance of maximum likelihood versus generalized least squares estimation in structural equation models UH Olsson, SV Troye, RD Howell Multivariate behavioral research 34 (1), 31-58, 1999 | 131 | 1999 |
| The impact of non-normality and estimation methods in SEM on satisfaction research in marketing TW Andreassen, BG Lorentzen, UH Olsson Quality and Quantity 40 (1), 39-58, 2006 | 84 | 2006 |
| Effects of hosting a mega-sport event on country image G Gripsrud, EB Nes, UH Olsson Event Management 14 (3), 193-204, 2010 | 76 | 2010 |
| Hotel guest satisfaction among business travelers MG Gunderson, M Heide, UH Olsson Cornell Hotel and Restaurant Administration Quarterly 37 (2), 72-81, 1996 | 71 | 1996 |
| Two equivalent discrepancy functions for maximum likelihood estimation: Do their test statistics follow a non-central chi-square distribution under model misspecification? UH Olsson, T Foss, E Breivik Sociological Methods & Research 32 (4), 453-500, 2004 | 64 | 2004 |
| Management orientation and export performance: the case of Norwegian ICT companies C Arthur Solberg, UH Olsson Baltic Journal of Management 5 (1), 28-50, 2010 | 54 | 2010 |
| Multientity scaling and the consistency of country-of-origin attitudes SO Olsen, UH Olsson Journal of International Business Studies 33, 149-167, 2002 | 53 | 2002 |
| A simple simulation technique for nonnormal data with prespecified skewness, kurtosis, and covariance matrix N Foldnes, UH Olsson Multivariate behavioral research 51 (2-3), 207-219, 2016 | 51 | 2016 |
| Markedsanalyse G Gripsrud, UH Olsson Høyskoleforl., 2002 | 50 | 2002 |
| Research methods and data analysis for business decisions JE Sallis, G Gripsrud, UH Olsson, R Silkoset Springer International Publishing, 2021 | 46 | 2021 |
| Metode, dataanalyse og innsikt R Silkoset, UH Olsson, G Gripsrud Cappelen Damm, 2021 | 45 | 2021 |
| Change of attitudes and country image after hosting major sport events V Auruskeviciene, A Pundziene, V Skudiene, G Gripsrud, EB Nes, ... Engineering Economics 66 (1), 2010 | 45 | 2010 |
Roy HowellProfessor of Marketing, Texas Tech UniversityVerified email at ttu.edu
Roy HowellProfessor of Marketing, Texas Tech UniversityVerified email at ttu.edu