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Anthony Asare
Anthony Asare
Assistant Professor of Marketing, Quinnipiac University
Adresse e-mail validée de quinnipiac.edu
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The assimilative and contrastive effects of word-of-mouth volume: An experimental examination of online consumer ratings
A Khare, LI Labrecque, AK Asare
Journal of Retailing 87 (1), 111-126, 2011
3122011
B2B technology adoption in customer driven supply chains
AK Asare, TG Brashear-Alejandro, J Kang
Journal of Business & Industrial Marketing 31 (1), 1-12, 2016
922016
The relationship between supplier development and firm performance: the mediating role of marketing process improvement
AK Asare, TG Brashear, J Yang, J Kang
Journal of Business & Industrial Marketing 28 (6), 523-532, 2013
542013
Effectiveness of social media for communicating health messages in Ghana
R Bannor, AK Asare, JN Bawole
Health Education 117 (4), 342-371, 2017
502017
The role of channel orientation in B2B technology adoption
AK Asare, TG Brashear Alejandro, E Granot, V Kashyap
Journal of Business & Industrial Marketing 26 (3), 193-201, 2011
402011
The value relevance of brand equity, intellectual capital and intellectual capital management capability
J Yang, TG Brashear, A Asare
Journal of Strategic Marketing 23 (6), 543-559, 2015
392015
“A ROSE, by any other name”…: relationship typology and performance measurement in supply chains
C Chelariu, AK Asare, T Brashear-Alejandro
Journal of Business & Industrial Marketing 29 (4), 332-343, 2014
302014
Developing sales force relationalism: the role of distributive and procedural justice
V Kashyap, ÁH Puga Ribeiro, A Asare, TG Brashear
Journal of Personal Selling & Sales Management 27 (3), 235-245, 2007
302007
The state of research methods in personal selling and sales management literature
AK Asare, J Yang, TG Brashear Alejandro
Journal of Personal Selling & Sales Management 32 (4), 473-489, 2012
292012
Interorganizational drivers of channel performance: A meta-analytic structural model
J Kang, AK Asare, T Brashear-Alejandro, E Granot, P Li
Journal of Business & Industrial Marketing 33 (2), 183-195, 2018
172018
The role of the supplier in marketing process innovation and value creation
AK Asare
University of Massachusetts Amherst, 2008
132008
The Assimilative and Contrastive Effects of Word-of-Mouth Volume: An http://refhub. elsevier. com
A Khare, LI Labrecque, AK Asare
S0022-4359 (14), 00031-1, 2011
122011
Drivers of franchisor growth: A meta-analysis
J Kang, AK Asare, T Brashear-Alejandro, P Li
Journal of Business & Industrial Marketing 33 (2), 196-207, 2018
82018
A framework for social responsible retailing (SRR) business practices
TG Brashear, AK Asare, L Labrecque, PC Motta
Revista de Administração FACES Journal 7 (2), 11-28, 2008
72008
The effects of value appropriation strategies in channels on intangible firm value
J Kang, T Brashear-Alejandro, AK Asare, S Chen
Journal of Business & Industrial Marketing 33 (2), 208-219, 2018
62018
Sleeping space matters: LLINs usage in Ghana
R Bannor, AK Asare, SO Sackey, R Osei-Yeboah, PA Nortey, JN Bawole, ...
Pathogens and Global Health 114 (5), 271-278, 2020
32020
A Meta-analysis of the Drivers of Franchise System Performance
AK Asare, HTG Brashear, J Kang
Enhancing Knowledge Development in Marketing, 70, 2010
32010
Capital Structure and Dividend Policy in an Intro to Business Course?
S Reid, L LaBonia, BSC Liu, P Luoma, A Asare
Journal of Instructional Techniques in Finance 1 (1), 2009
32009
Healthcare system innovation-the case of adoption of telemedicine in Ghana
AK Asare, R Bannor, RM Yawson, JN Bawole
International Journal of Business and Systems Research 17 (4), 407-441, 2023
22023
The Impact of Uncertainty and Relationships on a Leader’s Decision to Resist the Introduction of Self-Managing Teams
AK Asare, CT Cromer, CC Manz
International Journal of Leadership Studies 2 (1), 2-16, 2006
22006
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