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Mary Ann McGrath
Mary Ann McGrath
Professor of Marketing Loyola University Chicago
Verified email at luc.edu - Homepage
Title
Cited by
Cited by
Year
Perceptions and realities of male shopping behavior
C Otnes, MA McGrath
Journal of retailing 77 (1), 111-137, 2001
5432001
The dark side of the gift
JF Sherry Jr, MA McGrath, SJ Levy
Journal of Business Research 28 (3), 225-244, 1993
4971993
American Girl and the brand gestalt: Closing the loop on sociocultural branding research
N Diamond, JF Sherry Jr, AM Muņiz Jr, MA McGrath, RV Kozinets, ...
Journal of Marketing 73 (3), 118-134, 2009
4352009
Why are themed brandstores so powerful? Retail brand ideology at American Girl Place
S Borghini, N Diamond, RV Kozinets, MA McGrath, AM Muņiz Jr, ...
Journal of Retailing 85 (3), 363-375, 2009
4092009
Unacquainted influencers: when strangers interact in the retail setting
MA McGrath, C Otnes
Journal of Business Research 32 (3), 261-272, 1995
3981995
Unpacking the holiday presence: A comparative ethnography of two gift stores
JF Sherry Jr, MA McGrath
Interpretive consumer research 23 (1), 148-167, 1989
2541989
An ethnographic study of an urban periodic marketplace: Lessons from the Midville farmers' market
MA McGrath, JF Sherry Jr, DD Heisley
Journal of retailing 69 (3), 280-319, 1993
2471993
The disposition of the gift and many unhappy returns
JF Sherry, MA McGrath, SJ Levy
Journal of Retailing 68 (1), 40-65, 1992
1601992
New measures of defensiveness, empathy, and cognitive distortions for sexual offenders against children
M McGrath, S Cann, R Konopasky
Sexual Abuse: A Journal of Research and Treatment 10, 25-36, 1998
1581998
An Ethnography of a Gift Store: Wrapping, Trappings and Rapture
MANN MCGRATH
Journal of Retailing, 1989
153*1989
Acquiring resources from intimates when obligation substitutes for persuasion
ME Roloff, CA Janiszewski, MA McGrath, CS Burns, LA Manrai
Human Communication Research 14 (3), 364-396, 1988
1521988
Giving voice to the gift: The use of projective techniques to recover lost meanings
MA McGrath, JF Sherry Jr, SJ Levy
Journal of Consumer Psychology 2 (2), 171-191, 1993
1371993
Gender differences in gift exchanges: New directions from projections
MA McGrath
Psychology & Marketing 12 (5), 371-393, 1995
811995
Shopping with consumers usage as past, present and future research technique
C Otnes, MA McGrath, TM Lowrey
Journal of Retailing and Consumer Services 2 (2), 97-110, 1995
791995
Shopping with consumers: reflections and innovations
TM Lowrey, CC Otnes, MA McGrath
Qualitative Market Research: An International Journal 8 (2), 176-188, 2005
722005
Monadic giving: Anatomy of gifts given to the self
JF Sherry, MA McGrath, SJ Levy
Contemporary marketing and consumer behavior: An anthropological sourcebook …, 1995
631995
To everything there is a season: a photoessay of a farmers' market
DD Heisley, MA McGrath, JF Sherry Jr
Journal of American Culture 14 (3), 53-79, 1991
511991
To everything there is a season: a photoessay of a farmers' market
DD Heisley, MA McGrath, JF Sherry Jr
Journal of American Culture 14 (3), 53-79, 1991
501991
Men and masculinities in a changing world:(de) legitimizing gender ideals in advertising
LT Zayer, MA McGrath, P Castro-González
European Journal of Marketing 54 (1), 238-260, 2019
482019
Ritual socialization and the children's birthday party: The early emergence of gender differences
C Otnes, MA McGrath
Journal of Ritual Studies, 73-93, 1994
451994
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