Suivre
Sylvain Senecal
Titre
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Année
The influence of online product recommendations on consumers’ online choices
S Senecal, J Nantel
Journal of retailing 80 (2), 159-169, 2004
25092004
Consumers' decision-making process and their online shopping behavior: a clickstream analysis
S Senecal, PJ Kalczynski, J Nantel
Journal of Business Research 58 (11), 1599-1608, 2005
3282005
Watch your tone: How a brand's tone of voice on social media influences consumer responses
RH Barcelos, DC Dantas, S Sénécal
Journal of Interactive Marketing 41 (1), 60-80, 2018
2312018
A consumer typology based on e-service quality and e-satisfaction
G Bressolles, F Durrieu, S Senecal
Journal of Retailing and Consumer Services 21 (6), 889-896, 2014
2142014
Sales force technology usage—reasons, barriers, and support: An exploratory investigation
RE Buehrer, S Senecal, EB Pullins
Industrial Marketing Management 34 (4), 389-398, 2005
2072005
Whether and how virtual try-on influences consumer responses to an apparel web site
A Merle, S Senecal, A St-Onge
International Journal of Electronic Commerce 16 (3), 41-64, 2012
2032012
The influence of flow on hedonic and utilitarian shopping values
S Senecal, JE Gharbi, J Nantel
ACR North American Advances, 2002
1672002
Measuring perceived website usability
J Wang, S Senecal
Journal of Internet Commerce 6 (4), 97-112, 2007
1542007
Using recommendation agents to cope with information overload
M Aljukhadar, S Senecal, CE Daoust
International Journal of Electronic Commerce 17 (2), 41-70, 2012
1512012
How buyers' expected benefits, perceived risks, and e-business readiness influence their e-marketplace usage
SS Rao, D Truong, S Senecal, TT Le
Industrial Marketing Management 36 (8), 1035-1045, 2007
1382007
Is more always better? Investigating the task-technology fit theory in an online user context
M Aljukhadar, S Senecal, J Nantel
Information & Management 51 (4), 391-397, 2014
1272014
Can the media richness of a privacy disclosure enhance outcome? A multifaceted view of trust in rich media environments
M Aljukhadar, S Senecal, D Ouellette
International Journal of Electronic Commerce 14 (4), 103-126, 2010
1222010
Segmenting the online consumer market
M Aljukhadar, S Senecal
Marketing intelligence & planning 29 (4), 421-435, 2011
1172011
The influence of tourism innovativeness on online consumer behavior
A Couture, M Arcand, S Sénécal, JF Ouellet
Journal of Travel Research 54 (1), 66-79, 2015
1062015
Precision is in the eye of the beholder: Application of eye fixation-related potentials to information systems research
PM Léger, S Sénecal, F Courtemanche, AO de Guinea, R Titah, ...
Association for Information Systems, 2014
992014
How can firms stop customer revenge? The effects of direct and indirect revenge on post-complaint responses
Y Grégoire, F Ghadami, S Laporte, S Sénécal, D Larocque
Journal of the Academy of Marketing Science 46, 1052-1071, 2018
932018
Service crisis recovery and firm performance: Insights from information breach announcements
S Rasoulian, Y Grégoire, R Legoux, S Sénécal
Journal of the Academy of Marketing Science 45, 789-806, 2017
732017
Imagery makes social media captivating! Aesthetic value in a consumer-as-value-maximizer framework
M Aljukhadar, A Bériault Poirier, S Senecal
Journal of Research in Interactive Marketing 14 (3), 285-303, 2020
582020
Physiological heatmaps: a tool for visualizing users’ emotional reactions
F Courtemanche, PM Léger, A Dufresne, M Fredette, É Labonté-LeMoyne, ...
Multimedia Tools and Applications 77, 11547-11574, 2018
562018
The tone of voice of tourism brands on social media: Does it matter?
RH Barcelos, DC Dantas, S Sénécal
Tourism management 74, 173-189, 2019
542019
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