Robert Zeithammer
Robert Zeithammer
Verified email at anderson.ucla.edu - Homepage
TitleCited byYear
Forward-looking bidding in online auctions
R Zeithammer
Journal of Marketing Research 43 (3), 462-476, 2006
2012006
Pay what you want as a marketing strategy in monopolistic and competitive markets
KM Schmidt, M Spann, R Zeithammer
Management Science 61 (6), 1217-1236, 2014
1092014
The sealed-bid abstraction in online auctions
R Zeithammer, C Adams
Marketing Science 29 (6), 964-987, 2010
65*2010
Forecasting new product trial in a controlled test market environment
PS Fader, BGS Hardie, R Zeithammer
Journal of Forecasting 22 (5), 391-410, 2003
582003
Economics, psychology, and social dynamics of consumer bidding in auctions
A Cheema, PTLP Leszczyc, R Bagchi, RP Bagozzi, JC Cox, UM Dholakia, ...
Marketing Letters 16 (3-4), 401-413, 2005
572005
Strategic bid-shading and sequential auctioning with learning from past prices
R Zeithammer
Management Science 53 (9), 1510-1519, 2007
47*2007
Optimal Reverse-Pricing Mechanisms
M Spann, R Zeithammer, G Häubl
Marketing Science 29 (6), 1058-1070, 2010
352010
Consumer preferences for annuity attributes: Beyond net present value
SB Shu, R Zeithammer, JW Payne
Journal of Marketing Research 53 (2), 240-262, 2016
32*2016
When is auctioning preferred to posting a fixed selling price?
R Zeithammer, P Liu
University of Chicago, 2006
302006
Bayesian estimation of multivariate-normal models when dimensions are absent
R Zeithammer, P Lenk
Quantitative Marketing and Economics 4 (3), 241-265, 2006
28*2006
Vertical differentiation with variety-seeking consumers
R Zeithammer, R Thomadsen
Management Science 59 (2), 390-401, 2013
252013
The Hesitant Hai Gui: Return-Migration Preferences of U.S.-Educated Chinese Scientists and Engineers
R Zeithammer, RP Kellogg
Journal of Marketing Research 50 (5), 644-663, 2013
242013
An efficiency ranking of markets aggregated from single-object auctions
E Budish, R Zeithammer
Technical Report, 2011
24*2011
Optimal selling in dynamic auctions: Adaptation versus commitment
R Zeithammer
Marketing Science 26 (6), 859-867, 2007
162007
Statistical benefits of choices from subsets
R Zeithammer, P Lenk
Journal of Marketing Research 46 (6), 816-831, 2009
142009
Commitment in sequential auctioning: advance listings and threshold prices
R Zeithammer
Economic Theory 38 (1), 187-216, 2009
132009
Beyond Posted Prices: The Past, Present, and Future of Participative Pricing Mechanisms
M Spann, R Zeithammer, M Bertini, E Haruvy, SD Jap, O Koenigsberg, ...
Customer Needs and Solutions 5 (1-2), 121-136, 2018
72018
Optimal selling strategies when buyers name their own prices
R Zeithammer
Quantitative Marketing and Economics 13 (2), 135-171, 2015
72015
Soft Floors in Auctions
R Zeithammer
Management Science, 2019
5*2019
The Modern Advertising Agency Selection Contest: A Case for Stipends to New Participants
D Horsky, S Horsky, R Zeithammer
Journal of Marketing Research 53 (5), 773-789, 2016
5*2016
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Articles 1–20