Lyle Brenner
Lyle Brenner
Professor of Marketing, University of Florida
Verified email at - Homepage
Cited by
Cited by
Consumer control and empowerment: a primer
L Wathieu, L Brenner, Z Carmon, A Chattopadhyay, K Wertenbroch, ...
Marketing Letters 13, 297-305, 2002
Overconfidence in probability and frequency judgments: A critical examination
LA Brenner, DJ Koehler, V Liberman, A Tversky
Organizational Behavior and Human Decision Processes 65 (3), 212-219, 1996
The calibration of expert judgment: Heuristics and biases beyond the laboratory
DJ Koehler, L Brenner, D Griffin
Heuristics and biases: The psychology of intuitive judgment, 686-715, 2002
On the psychology of loss aversion: Possession, valence, and reversals of the endowment effect
L Brenner, Y Rottenstreich, S Sood, B Bilgin
Journal of Consumer Research 34 (3), 369-376, 2007
Comparison, grouping, and preference
L Brenner, Y Rottenstreich, S Sood
Psychological Science 10 (3), 225-229, 1999
On the evaluation of one‐sided evidence
LA Brenner, DJ Koehler, A Tversky
Journal of Behavioral Decision Making 9 (1), 59-70, 1996
Feeling and thinking in memory-based versus stimulus-based choices
Y Rottenstreich, S Sood, L Brenner
Journal of Consumer Research 33 (4), 461-469, 2007
Modeling patterns of probability calibration with random support theory: Diagnosing case-based judgment
L Brenner, D Griffin, DJ Koehler
Organizational Behavior and Human Decision Processes 97 (1), 64-81, 2005
A random support model of the calibration of subjective probabilities
LA Brenner
Organizational Behavior and Human Decision Processes 90 (1), 87-110, 2003
Perspectives on probability judgment calibration
D Griffin, L Brenner
Blackwell handbook of judgment and decision making 199, 158-177, 2004
Remarks on support theory: Recent advances and future directions.
LA Brenner, DJ Koehler, Y Rottenstreich
Cambridge University Press, 2002
The enhancement effect in probability judgment
DJ Koehler, LA Brenner, A Tversky
Journal of Behavioral Decision Making 10 (4), 293-313, 1997
Accentuate the negative: The positive effects of negative acknowledgment
A Ward, L Brenner
Psychological Science 17 (11), 959-962, 2006
On decisions that lead to decisions: Direct and derived evaluations of preference
S Sood, Y Rottenstreich, L Brenner
Journal of Consumer Research 31 (1), 17-25, 2004
Incorporating behavioral anomalies in strategic models
C Narasimhan, C He, ET Anderson, L Brenner, P Desai, D Kuksov, ...
Marketing Letters 16, 361-373, 2005
Should observed overconfidence be dismissed as a statistical artifact? Critique of Erev, Wallsten, and Budescu (1994).
L Brenner
American Psychological Association 107 (4), 943, 2000
Focus, repacking, and the judgment of grouped hypotheses
L Brenner, Y Rottenstreich
Journal of Behavioral Decision Making 12 (2), 141-148, 1999
Temporal distance moderates description dependence of subjective probability
B Bilgin, L Brenner
Journal of Experimental Social Psychology 44 (3), 890-895, 2008
Subjective probability of disjunctive hypotheses: Local-weight models for decomposition of evidential support
LA Brenner, DJ Koehler
Cognitive Psychology 38 (1), 16-47, 1999
Forceful phantom firsts: Framing experiences as firsts amplifies their influence on judgment
RA LeBoeuf, EF Williams, LA Brenner
Journal of Marketing Research 51 (4), 420-432, 2014
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