Follow
Steven Holiday
Steven Holiday
Assistant Professor of Advertising, University of Alabama
Verified email at apr.ua.edu
Title
Cited by
Cited by
Year
Sharenting and the extended self: Self-representation in parents’ Instagram presentations of their children
S Holiday, MS Norman, RL Densley
Popular Communication 20 (1), 1-15, 2022
1002022
Promoting preschoolers’ emotional competence through prosocial TV and mobile app use
EE Rasmussen, GA Strouse, MJ Colwell, C Russo Johnson, S Holiday, ...
Media Psychology 22 (1), 1-22, 2019
542019
The selfie study: Archetypes and motivations in modern self-photography
S Holiday, MJ Lewis, R Nielsen, HD Anderson, M Elinzano
Visual Communication Quarterly 23 (3), 175-187, 2016
502016
Predicting parental mediation behaviors: The direct and indirect influence of parents' critical thinking about media and attitudes about parent-child interactions.
EC Rasmussen, SR White, AJ King, S Holiday, RL Densley
Journal of Media Literacy Education 8 (2), 1-21, 2016
422016
Influencer marketing between mothers: The impact of disclosure and visual brand promotion
S Holiday, RL Densley, MS Norman
Journal of Current Issues & Research in Advertising 42 (3), 236-257, 2020
412020
The cause effect: The impact of corporate social responsibility advertising on cause consumer engagement behavior after brand affiliation ceases
S Holiday, JL Hayes, BC Britt, Y Lyu
International Journal of Advertising 40 (2), 199-224, 2021
392021
Are you talking to me? The socio-political visual rhetoric of the Syrian presidency's Instagram account
S Holiday, MJ Lewis, JL LaBaugh
Southwestern Mass Communication Journal 30 (2), 2015
322015
Corporate social responsibility & the advertising strategic planning process: A literature review & research agenda
JL Hayes, S Holiday, H Park
International Journal of Advertising 41 (2), 210-232, 2022
242022
Consumer response to selfies in advertisements: Visual rhetoric for the Me Me Me Generation
S Holiday, T Loof, RG Cummins, A McCord
Journal of Current Issues & Research in Advertising 40 (2), 123-146, 2019
202019
“You are what you are in this world”: Visual framing and exemplification in media coverage of the Guttenfelder Instagram photographs from North Korea
S Holiday, HD Anderson, MJ Lewis, RC Nielsen
Visual Communication 18 (2), 231-250, 2019
162019
Can’t take my eyes off of the model: The impact of sexual appeal and product involvement on selective attention to advertisements
Z Gong, S Holiday, RG Cummins
Journal of Marketing Theory and Practice 29 (2), 162-174, 2021
142021
Television advertising’s influence on parents’ gift-giving perceptions
S Holiday, MS Norman, RG Cummins, TN Hernandez, D Holland, ...
Journal of Consumer Marketing 35 (7), 665-675, 2018
122018
Jack and Jill be nimble: A historical analysis of an “adless” children’s magazine
S Holiday
Journal of Advertising 47 (4), 412-428, 2018
122018
Understanding the influence of perceived susceptibility to addressable TV advertising targeting children on parents’ purchase intentions
NH Brinson, S Holiday
Young Consumers 22 (2), 219-236, 2021
112021
Coming attractions: Parental mediation responses to transgender and cisgender film trailer content targeting adolescents
S Holiday, BJ Bond, EE Rasmussen
Sexuality & Culture 22 (4), 1154-1170, 2018
9*2018
A multimodal emotion perspective on social media influencer marketing: The effectiveness of influencer emotions, network size, and branding on consumer brand engagement using …
S Holiday, JL Hayes, H Park, Y Lyu, Y Zhou
Journal of Interactive Marketing 58 (4), 414-439, 2023
72023
How they got to Sesame Street: Children’s Television Workshop’s appropriation of advertising tactics for effective childhood literacy education
S Holiday
Journal of Early Childhood Literacy 23 (4), 529-557, 2023
52023
Where do the children play… in a pandemic? Personal observations of US children’s social learning of preventative health through embodied experiences while sheltering-in-place
S Holiday
Journal of Children and Media 15 (1), 81-84, 2021
42021
How is automated and self-driving vehicle technology presented in the news media?
P Penmetsa, S Okafor, E Adanu, M Hudnall, SB Ramezani, S Holiday, ...
Technology in Society 74, 102290, 2023
22023
Non-Invasive Screen Exposure Time Assessment Using Wearable Sensor and Object Detection
X Li, S Holiday, M Cribbet, A Bharadwaj, S White, E Sazonov, Y Gan
2022 44th Annual International Conference of the IEEE Engineering in …, 2022
22022
The system can't perform the operation now. Try again later.
Articles 1–20