Marcelo Vinhal Nepomuceno

Citée par

	Toutes	Depuis 2019
Citations	1834	1107
indice h	21	17
indice i10	27	20

260

130

195

20102011201220132014201520162017201820192020202120222023202410 21 38 47 76 97 112 142 157 161 196 231 250 211 56

Accès public

Tout afficher

1 article

disponibles

non disponibles

Sur la base des exigences liées au financement

Coauteurs

Michel LarocheRoyal Bank Distinguished Professor of Marketing, Concordia UniversityAdresse e-mail validée de concordia.ca
Eric StenstromAssociate Professor of Marketing, Miami UniversityAdresse e-mail validée de miamioh.edu
Zachary MendenhallMcGill UniversityAdresse e-mail validée de mail.mcgill.ca
Gad SaadProfessor of Marketing and Evolutionary Behavioral Scientist, Concordia UniversityAdresse e-mail validée de jmsb.concordia.ca
Marie-Odile RichardSUNY PolyAdresse e-mail validée de sunypoly.edu
Claudio TorresProfessor of Social Psychology, University of Brasilia - BrazilAdresse e-mail validée de pq.cnpq.br
Matthew PhilpAssistant Professor of Marketing, Toronto Metropolitan UniversityAdresse e-mail validée de torontomu.ca
Alexander DavidsonAssistant Professor of Marketing, Wayne State UniversityAdresse e-mail validée de wayne.edu
Fabio IglesiasUniversity of Brasilia & Ministry of Management and InnovationAdresse e-mail validée de unb.br
Solange AlfinitoAssociate Professor, Universidade de Brasília - UnBAdresse e-mail validée de unb.br
Juliana Barreiros PortoProfessora de Psicologia, Instituto de Psicologia, PSTO, Universidade de BrasíliaAdresse e-mail validée de unb.br
Yany GregoireHEC MontrealAdresse e-mail validée de hec.ca
Rafael Barreiros PortoProfessor of marketing at the University of Brasilia and former head of communication at AnpadAdresse e-mail validée de unb.br
Danielle MantovaniUniversidade Federal do Paraná - UFPRAdresse e-mail validée de ufpr.br
Tolga CenesizogluProfessor of Finance, HEC MontrealAdresse e-mail validée de hec.ca
Sylvie BorauTBS EducationAdresse e-mail validée de tbs-education.fr
Luca M. ViscontiUSI - Università della Svizzera italiana & ESCP EuropeAdresse e-mail validée de usi.ch
Minas KastanakisProfessor of Marketing, ESCP Business SchoolAdresse e-mail validée de escp.eu
Mina Rohani

Suivre

Marcelo Vinhal Nepomuceno

Canada Research Chair in Consumer Decision-Making, Associate Professor of Marketing, HEC Montreal

Adresse e-mail validée de hec.ca - Page d'accueil

Consumer Behavior Anti-consumption Evolutionary Psychology Marketing materialism


Titre Trier par citations Trier par année Trier par titre	Citée par Citée par	Année
How to reduce perceived risk when buying online: The interactions between intangibility, product knowledge, brand familiarity, privacy and security concerns MV Nepomuceno, M Laroche, MO Richard Journal of Retailing and Consumer Services 21 (4), 619-629, 2014	384	2014
Testosterone and domain-specific risk: Digit ratios (2D: 4D and rel2) as predictors of recreational, financial, and social risk-taking behaviors E Stenstrom, G Saad, MV Nepomuceno, Z Mendenhall Personality and individual differences 51 (4), 412-416, 2011	218	2011
The impact of materialism and anti-consumption lifestyles on personal debt and account balances MV Nepomuceno, M Laroche Journal of Business Research 68 (3), 654-664, 2015	151	2015
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories? M Laroche, M Vinhal Nepomuceno, MO Richard Journal of Consumer Marketing 27 (3), 197-210, 2010	136	2010
Shame on You: When Materialism Leads to Purchase Intentions Toward Counterfeit Products A Davidson, MV Nepomuceno, M Laroche Journal of Business Ethics 155 (2), 479–494, 2019	106	2019
The Ecological Impact of Anticonsumption Lifestyles and Environmental Concern (vol 37, pg 245, 2018) MI Kropfeld, MV Nepomuceno, DC Dantas JOURNAL OF PUBLIC POLICY & MARKETING 37 (2), 342-342, 2018	98*	2018
Relationship between intangibility and perceived risk: moderating effect of privacy, system security and general security concerns M Vinhal Nepomuceno, M Laroche, MO Richard, A Eggert Journal of Consumer Marketing 29 (3), 176-189, 2012	83	2012
When Materialists Intend to Resist Consumption: The Moderating Role of Self-Control and Long-Term Orientation MV Nepomuceno, M Laroche Journal of Business Ethics 143 (3), 467-483, 2017	77	2017
Human values and attitudes toward bank services in Brazil M Vinhal Nepomuceno, J Barreiros Porto International Journal of Bank Marketing 28 (3), 168-192, 2010	71	2010
Congruency of humour and cultural values in print ads: Cross-cultural differences among the US, France and China MVNMOR Michel Laroche International Journal of Advertising 33 (4), 681-705, 2014	46	2014
Validação da escala de julgamento e significado do produto MV Nepomuceno, CV Torres Estudos de Psicologia (Natal) 10 (3), 421-430, 2005	41	2005
What's So Funny? The Use of Humor in Magazine Advertising in the United States, China, and France M Laroche, MV Nepomuceno, L Huang, MO Richard Journal of Advertising Research 51 (2), 404-416, 2011	40	2011
Matching green messages with brand positioning to improve brand evaluation VV da Luz, D Mantovani, MV Nepomuceno Journal of Business Research 119, 25-40, 2020	39	2020
When the Frugal Become Wasteful: An Examination into how Impression Management Can Initiate the End-Stages of Consumption for Frugal Consumers M Philp, MV Nepomuceno Psychology & Markerting, 2019	37	2019
Testosterone & gift-giving: Mating confidence moderates the association between digit ratios (2D:4D and rel2) and erotic gift-giving MV Nepomuceno, G Saad, E Stenstrom, Z Mendenhall, F Iglesias Personality and Individual Differences 91 (March), 27-30, 2016	31	2016
Consumer resistance: From anti-consumption to revenge MV Nepomuceno, M Rohani, Y Grégoire Consumer perception of product risks and benefits, 345-364, 2017	30	2017
Testosterone at your fingertips: Digit ratios (2D: 4D and rel2) as predictors of courtship-related consumption intended to acquire and retain mates MV Nepomuceno, G Saad, E Stenstrom, Z Mendenhall, F Iglesias Journal of Consumer Psychology 26 (2), 231-244, 2016	29	2016
Do I Fear Death? The Effects of Mortality Salience on Anti-Consumption Lifestyles MV Nepomuceno, M Laroche Journal of Consumer Affairs 50 (1), 124-144, 2016	28	2016
Advances on the measure of judgment and meaning of the product for Brazil S Alfinito, MV Nepomuceno, CV Torres REMark – Revista Brasileira de Marketing 11 (2), 148-173, 2012	27*	2012
The Self-Deceived Consumer: Women’s Emotional and Attitudinal Reactions to the Airbrushed Thin Ideal in the Absence Versus Presence of Disclaimers S Borau, MV Nepomuceno Journal of Business Ethics 154 (2), 325–340, 2019	25	2019

Le système ne peut pas réaliser cette opération maintenant. Veuillez réessayer plus tard.

Articles 1–20

Nombre de citations par an

Citations en double

Citations fusionnées

Ajouter les coauteursCoauteurs

Suivre

Citée par

Coauteurs