Lennart Baardman

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Citations	200	193
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Georgia PerakisWilliam F. Pounds Professor of Operations Management and Operations ResearchVerified email at mit.edu
Kiran PanchamgamOracleVerified email at oracle.com
Maxime C. CohenScale AI Chair Professor, McGill UniversityVerified email at mcgill.ca
Tamar Cohen-HillelUBC Sauder School of BusinessVerified email at sauder.ubc.ca
K.J. RoodbergenProfessor of Quantitative Logistics, University of GroningenVerified email at rug.nl
Hector J. CarloProfessor of Industrial Engineering, University of Puerto Rico at MayaguezVerified email at upr.edu
Albert SchrotenboerAssistant Professor, Eindhoven University of TechnologyVerified email at tue.nl
Leann ThayaparanMITVerified email at mit.edu
Rares CristianPhD, Operations Research, Massachusetts Institute of TechnologyVerified email at mit.edu
Omar Skali LamiMassachusetts Institute of TechnologyVerified email at mit.edu
Hyun-Soo AhnRoss School of Business, University of MichiganVerified email at umich.edu
Divya SinghviLeonard N Stern School of Business

Lennart Baardman

Assistant Professor, University of Michigan, Ross School of Business

Verified email at umich.edu - Homepage

Operations Research Operations Management Pricing and Revenue Management


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Leveraging comparables for new product sales forecasting L Baardman, I Levin, G Perakis, D Singhvi Available at SSRN 3086237, 2017	72	2017
Scheduling promotion vehicles to boost profits L Baardman, MC Cohen, K Panchamgam, G Perakis, D Segev Management Science 65 (1), 50-70, 2019	50	2019
Detecting customer trends for optimal promotion targeting L Baardman, SB Boroujeni, T Cohen-Hillel, K Panchamgam, G Perakis Manufacturing & Service Operations Management, 2020	31	2020
Learning Optimal Online Advertising Portfolios with Periodic Budgets L Baardman, E Fata, A Pani, G Perakis Available at SSRN 3346642, 2019	18	2019
A special case of the multiple traveling salesmen problem in end-of-aisle picking systems L Baardman, KJ Roodbergen, HJ Carlo, AH Schrotenboer Transportation Science 55 (5), 1151-1169, 2021	11	2021
Dynamic creative optimization in online display advertising L Baardman, E Fata, A Pani, G Perakis Available at SSRN 3863663, 2021	6	2021
The role of optimization in some recent advances in data-driven decision-making L Baardman, R Cristian, G Perakis, D Singhvi, O Skali Lami, ... Mathematical Programming 200 (1), 1-35, 2023	4	2023
Ordering and ranking products for an online retailer Z Zhang, HS Ahn, L Baardman Available at SSRN 4061071, 2022	3	2022
Pass-through constrained vendor funds for promotion planning L Baardman, K Panchamgam, G Perakis Available at SSRN 2992374, 2017	2	2017
Job sequencing in a miniload system L Baardman, KJ Roodbergen	2	2016
Using Business Analytics to Upgrade Sales Promotions L Baardman, MC Cohen, K Panchamgam, G Perakis Management and Business Review 1 (3), 2021	1	2021
COMPUTER SYSTEM AND METHOD FOR PREDICTING CLIENT BEHAVIOR BASED ON INFLUENCES BETWEEN CUSTOMERS AND CONTROLLING DISTRIBUTION OF ELECTRONIC MESSAGES L BAARDMAN, T Cohen, SB Boroujeni, K Panchamgam, G Perakis		2019
Computer system and method to predict customer behavior based on inter-customer influences and to control distribution of electronic messages L Baardman, T Cohen, SB BOROUJENI, K Panchamgam, G Perakis US Patent App. 15/685,116, 2019		2019
Analytics in promotional pricing and advertising L Baardman Massachusetts Institute of Technology, 2019		2019

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